Date-wise News
Truecaller’s Hemant Arora remembered Atul Hegde not only for his entrepreneurial achievements, but also for his humility, approachability and the warmth he brought to every industry interaction
Nirmalya Sen, Founder and CEO of The Rethink Company, has paid heartfelt tribute to Atul Hegde, reflecting on his leadership and lasting contribution to India’s digital advertising and media industry
The Gozoop co-founder recalls Atul Hegde's bold vision, entrepreneurial conviction and generosity, months after the landmark YAAP–Gozoop deal brought the two independent agency groups together
Sowmya Iyer, Founder & CEO of DVio Digital, shares that while Hegde's demise is a big loss for the industry, for her, it is the loss of a dear friend
Peers recall his humility, entrepreneurial spirit and unwavering belief in digital innovation, saying his absence leaves a void in both the industry and their personal lives
Sandhi Sarun Jul 7, 2026 4:47 PM
Adman Prabhakar Mundkur remembered Atul Hegde’s contribution to the advertising ecosystem
Previously, Sharda served as Director - Artist Services at Believe India
Jessamine Avila has over two decades of experience in marketing and brand building
Prior to joining Yum! Brands, Mukherjee spent more than 15 years at Procter & Gamble
The last rites will be conducted at 6:00 pm at Oshiwara Hindu Smashan Bhoomi
Rajiv Dubey, Head of Media at Dabur India, said Hegde’s death is a significant loss to the marketing and advertising industry
Pankaj Sharma, CEO & Director MGID India, remembers Atul Hegde as a pioneer who recognized the transformative power of influencer marketing well before it became an industry cornerstone.
Nikhil Kumar, media & tech leader and former CGMO of Affle, remembers Atul Hegde as someone who operated with immense grace, deep empathy, and a genuine passion for guiding others
Marketing veteran Shubhranshu Singh remembers Atul Hegde’s leadership and vision
NetApp CMO Gabie Boko explains why AI success depends on intelligent data infrastructure, marketing transformation and AI agents rather than hype.
Brij Pahwa Jul 7, 2026 1:29 PM
Arnab Mitra remembers Hegde as a man who corrected you without making you feel corrected
Advertising revenue emerged as the biggest growth driver during the year, rising 19% to Rs 3,165 crore
Despite stepping away from international cricket, Dhoni continues to remain a favourite with brands because of his connect with fans
Jyoti Samajpati joined Kotak Mahindra Bank after being with Unilever for nearly 18 years
e4m Staff Jul 7, 2026 12:34 PM
Atul Hegde was the kind of person who would reply to random Instagram DMs and talk about things completely unrelated to deadlines
Tasmayee Laha Roy Jul 7, 2026 12:18 PM
Gour Gupta, Chairman and Managing Director of Tribes Communications, remembers Atul Hegde for his contributions to the country’s digital sector
e4m Staff Jul 7, 2026 12:17 PM
Iyer most recently was with ByteDance Indonesia as Head of Agency & Partnerships and had previously worked with global agencies including VML and Publicis
Prior to this, Vaibhav Patel was with Texspin Bearings as Manager - Branding, Communication & PR
Shagun Sethi has over two decades of distinguished experience in the hospitality industry
From the ‘Helicopter Shot’ to ‘Bole Jo Koyal’, here are the campaigns that captured Captain Cool's charm, wit and mass appeal over the years
Aryendra Khan Jul 7, 2026 11:25 AM
Raphaël de Andréis has taken up the new role in addition to his responsibilities as CEO Western Europe
e4m Staff Jul 7, 2026 11:24 AM
Atul Hegde, Chairman & Managing Director of YAAP Digital Limited, passed away this morning.
The partnership brings together the best of people, data, technology and specialist capabilities from across the group to drive L’Oréal’s next chapter of growth and transformation
The names include Sonal Chhajerh, National Creative Director at Leo Mumbai; Ashwini Deshpande, Co-founder, Director at Elephant Design; and Ashish Khazanchi, Managing Partner at Enormous Brands
While for marketers WhatsApp handles could now become recognisable as website URLs or Instagram accounts, the feature has also reopened the debate around impersonation and phishing concerns
Shantanu David Jul 7, 2026 9:21 AM
He has held senior positions at Essence, Omnicom Media Group, Madison and Mindshare
A side-by-side look at how India’s fastest-growing D2C founders are challenging the traditional build-to-exit model, while others argue that selling may be the smarter choice in today’s market
Sandhi Sarun Jul 7, 2026 9:12 AM
For marketers, snacking is no longer a premium niche. It is becoming an everyday consumption category where product quality, availability and trust matter as much as advertising
Shalinee Mishra Jul 7, 2026 9:12 AM
Physical experiences are turning into user-created content, influencer collabs, consumer data and social media conversations, note market players
Sunidhi Vijay Jul 7, 2026 8:46 AM
The investigators alleged that the operator illegally sourced and redistributed JioStar's encrypted broadcast signals after its distribution agreement had been terminated
Imran Fazal Jul 7, 2026 8:35 AM
