Date-wise News
Kumar brings a wealth of experience in integrated marketing, branding and performance across both traditional and digital media landscapes
Expands into physical gaming and entertainment with 60% stake in Funky Monkeys
The ‘Sweet December’ campaign gives customers the chance to win three free Spinny cars throughout the month
The winners of TPL Season 6 will be awarded an all-new 2025 Jeep Meridian Overland
Post-acquisition by NODWIN Gaming, Comic Con India is trying to attract more sponsors, create bigger experiential arenas, and bring together a broader range of pop culture fans
Jagruti Verma Dec 2, 2024 3:53 PM
Streambox Media has announced that the next sale for Dor will go live on Flipkart on December 8
With mobile gaming projected to reach $8b in revenue by 2028, panellists at the e4m Screenage Conference 2024 emphasized the diverse audience gaming attracts, from casual players to esports fans
New packages offer customised solutions and flexibility for the Indian market
At e4m Screenage 2024, Angel One’s Prabhakar Tiwari shared insights on leveraging AI, data-driven strategies, and app store optimization to drive user engagement, retention and sustainable growth
As per reports, the funds will be used for developing dark stores and warehouses
Barun Prabhakar joins from Liberty Shoes where he helped revitalise the brand with youth-centric campaigns
The fifth edition of the conference will be held on December 11 in Gurugram
CEO Aadit Palicha took to LinkedIn to announce that Zepto has been raking in over Rs 83 crore a month on average
Leading communicator Varghese M. Thomas talks about his serendipitous entry into PR & Comms entry and his thrilling 28-year journey
Ritika Upmanyu Dec 2, 2024 1:19 PM
At e4m Screenage Conference, marketing leaders delved into the evolving role of video marketing, exploring how short-form videos and interactive AI-driven content are reshaping consumer engagement
At the e4m ScreenAge Mobile Marketing Summit 2024, industry leaders participated in The Great Debate on User-Generated Content vs. Brand-Created Content: What's The Ideal Mix?
e4m Staff Dec 2, 2024 12:59 PM
exchange4media looks at some of the industry leaders who have worked with or been mentored by Raj Nayak
e4m Staff Dec 2, 2024 12:46 PM
Imtiyaz Vilatra will report to Anita Kotwani, CEO, Media – South Asia, dentsu
e4m Staff Dec 2, 2024 12:22 PM
The initiative now includes MEPCO School of Management Studies, Sivakasi, Dept. of Comm, Madurai Kamaraj University, Trichy Govt Arts College & Apollo Institute of Hosp Management & Allied Science
e4m Staff Dec 2, 2024 12:12 PM
Ei Samay’s print edition will cover the entire expanse of North Bengal, including Darjeeling, Jalpaiguri, Cooch Behar, Alipurduar, Dinajpur, and Maldah, with a special focus on regional issues
e4m Staff Dec 2, 2024 11:29 AM
In his new role, Akshay Kapnadak will partner with Ramanuj Shastry, Creative Chairman and Co-Founder of Infectious
e4m Staff Dec 2, 2024 11:15 AM
Iyer shared her journey and offered advice to young women, encouraging them to embrace confidence and "fake it" when in doubt
e4m Staff Dec 2, 2024 10:59 AM
FlexForward is an initiative that collects post-campaign flexes and turns them into eco-friendly items like rain tarps, tote bags and utility pouches
e4m Staff Dec 2, 2024 10:57 AM
The 2024-25 season of the Hockey India League is set to begin on December 28, featuring eight men’s teams and four women’s teams
With 80% of WhatsApp messages being opened within the first five minutes, brands are hopeful of amplified engagement and conversion with the power of short-form videos
Shalinee Mishra Dec 2, 2024 9:41 AM
As per analysts, the unexpected upswing stemmed from several factors: positive cues from international markets lifted investor sentiment
Soumya Gawri Dec 2, 2024 9:40 AM
The company's profit after tax for the year stood at Rs 30.41 crore
Shantanu David Dec 2, 2024 9:39 AM
Dua Lipa singing Woh Ladki Jo number from SRK’s Baadshah was an unexpected twist that thrilled the audience and demonstrated how blending global and local cultural elements can create viral moments
Soumya Gawri Dec 2, 2024 9:27 AM
While industry observers said the Q2 GDP data would further impact AdEx growth with some FMCG conglomerates slashing ad spends, certain big advertisers have still increased their digital AdEx
Kanchan Srivastava Dec 2, 2024 9:20 AM
A look at the key highlights of YouTube India in 2024, exploring its earnings, advertising strategies, viewership milestones, and the broader implications for the digital video advertising industry
Shantanu David Dec 2, 2024 8:57 AM
As per reports, JioStar’s deal with the English Premier League is worth $65 million and will start from the 2025-26 season