Date-wise News
The move is aimed at minimising the potential risks posed by unregulated finfluencers offering stock market advice without SEBI’s oversight, a trend that has raised red flags due
e4m Staff Oct 28, 2024 9:23 PM
As a part of tie-up, the brand recently shot a new campaign with the actress
e4m Staff Oct 28, 2024 5:53 PM
Saurav Banerjee, Ex- CEO, NDTV, brings a unique perspective to the panel with his extensive background and rich experience
Gopal Vittal will move into the role of Executive Vice Chairman of Bharti Airtel Ltd
e4m Staff Oct 28, 2024 5:00 PM
Gautam Kamath will be moving onwards to his new assignment as Vice President - Corporate Strategy in the P&G Global Headquarters
e4m Staff Oct 28, 2024 4:30 PM
The ‘Men in Pink Walkathon’ had men taking a pledge to influence women in their lives to prioritize breast cancer screening
e4m Staff Oct 28, 2024 4:20 PM
Shuchi has worked with companies like Anymind Asia Group, Fork Media, and Cheil
e4m Staff Oct 28, 2024 4:13 PM
Campaign focus is its latest sustainable denim collection campaign, ‘Do it in Denim'
e4m Staff Oct 28, 2024 3:49 PM
The digital-first campaign will also have OOH extensions across cities like Mumbai, Delhi and Bangalore
e4m Staff Oct 28, 2024 3:20 PM
The ‘Can’t Stand Still’ campaign reflects the ethos of keep walking and wanting more from life
e4m Staff Oct 28, 2024 3:12 PM
By portraying a female plumber as a modern embodiment of Goddess Laxmi, the film challenges stereotypes and celebrates the countless ways prosperity enters our lives
e4m Staff Oct 28, 2024 2:27 PM
Conceptualized by DDB Mudra, the TVC humorously portrays the exaggerated emotions consumers experience when they hear the whistle, hiss, or sudden burst of a pressure cooker
e4m Staff Oct 28, 2024 2:23 PM
The initiative aims to foster partnerships and enhance collaboration between India’s entertainment industry and global markets
e4m Staff Oct 28, 2024 1:23 PM
Philip Royappan, General Manager - Marketing, Funskool discusses competition, the evolution of marketing and distribution post-COVID, and the growing relevance of toys for kids
Simran Sabherwal Oct 28, 2024 1:08 PM
Monika Shergill, Vice President - Content at Netflix India, has been nominated for the prestigious e4m Influencer of the Year 2023 honour
Prior to this, Kshitij Sarup was the Head of Marketing - Plywood & Allied Business at Greenlam Industries
e4m Desk Oct 28, 2024 12:50 PM
Abhinav Iyer, Senior GM – Marketing and Strategy at Muthoot Finance, discusses the company’s new campaign, customer trust, offerings beyond gold and more
Ruhail Amin Oct 28, 2024 12:24 PM
The campaigns highlight the simple process of obtaining Business and Two-Wheeler Loans by making a call to MFL
e4m Staff Oct 28, 2024 11:57 AM
e4m Blog: In this article, let’s understand what affiliate marketing is, affiliate marketing tricks that work in the competitive age today, the best affiliate programs and more
e4m Desk Oct 28, 2024 11:27 AM
The #SochBadlo #ListBadlo campaign focuses on bringing festive joy to those who are not a part of anyone’s gift list
e4m Staff Oct 28, 2024 10:46 AM
The order came in the wake of Maharashtra State’s inability to comply with a Supreme Court ruling that demanded strict advertising practices for governments
e4m Desk Oct 28, 2024 10:33 AM
Aditi Rao Hydari celebrates her birthday on October 28. We look at some of her brand associations and dazzling endorsements
e4m Staff Oct 28, 2024 9:36 AM
Print media is a powerful tool as it forms a strong resonance with emerging markets which are not Tier 1 or Tier 2 cities
Chehneet Kaur Oct 28, 2024 9:28 AM
Once the shining stars of sports sponsorship, edtech, betting and crypto firms have gradually restricted their involvement, leaving media platforms to look for other advertisers
e4m Staff Oct 28, 2024 9:26 AM
Anuj Sharma, Chief Marketing Officer, Xiaomi India, talks about the brand’s 10-year journey in India, festive season strategies, renewed collaboration with Katrina Kaif and more
Ritika Raj Oct 28, 2024 9:17 AM
The tribunal reportedly said that the plea by Zee shareholder Phantom Studios is irrelevant since the companies had already withdrawn the merger scheme
e4m Staff Oct 28, 2024 9:06 AM
Puneet Das, President - Packaged Beverages, India & South Asia, Tata Consumer Products Limited, discusses using AI to boost reach and engagement with consumers at the hyper localization level
Simran Sabherwal Oct 28, 2024 8:46 AM
What makes the world pivot towards Google and its offerings? Not product superiority say antitrust advocates, but underhanded tactics to keep a stranglehold on the digital ecosystem
e4m Staff Oct 28, 2024 8:44 AM