Date-wise News
The 12-part series is set to explore the intricate world of international diplomacy
e4m Staff Oct 25, 2024 5:39 PM
At the media house's board meeting, it was announced that Dr Vikas Garg has been elected an Additional Director in the category of Independent Director of ZMCL
e4m Staff Oct 25, 2024 5:10 PM
The campaign shows McCain helps bring families to the same page this Diwali
e4m Staff Oct 25, 2024 3:44 PM
Zomato’s approach strikes a deep emotional chord with its warmth and universal appeal around food as a unifier. Zepto’s ad, meanwhile, scores high on strategy, humour and nostalgia
Shalinee Mishra Oct 25, 2024 3:41 PM
Rajeev Beotra, Executive Director at HT Media Ltd, has joined the prestigious jury board alongside an impressive lineup of dignitaries
The company's ad and sales promotion expenses in H1 FY25 stood at Rs 185 crore
e4m Staff Oct 25, 2024 2:36 PM
The ad film has been conceptualized and executed by Sideways Consulting
e4m Staff Oct 25, 2024 1:57 PM
The FMCG major’s revenue from operations stood at Rs 3666 crore for the quarter
e4m Staff Oct 25, 2024 1:54 PM
Experts took part in a debate at the e4m PR & Corp Comm PR Dialogue on - Do we need an education overhaul in PR in new world order
e4m Staff Oct 25, 2024 1:37 PM
The 'India Ka Celebration' campaign reflects LG’s enduring focus on customer-centric innovation
e4m Staff Oct 25, 2024 1:24 PM
Minari Shah, Director of International Owned Content and Channels at Amazon, spoke at the e4m PR and Corp Comm 30 under 30 Summit 2024 on owned media, media habits of younger generations & more
e4m Staff Oct 25, 2024 1:19 PM
At the e4m PR 30 Under 30 event, Deepa Dey, delivered a keynote address titled "The Next Chapter in PR"
e4m Staff Oct 25, 2024 1:13 PM
Kartik Sharma, Group CEO at Omnicom Media Group, India, has been nominated for the prestigious e4m Influencer of the Year 2023 title
e4m Desk Oct 25, 2024 12:47 PM
'Go Noni Go' is based on a story by Twinkle Khanna and stars Dimple Kapadia and Manav Kaul
e4m Staff Oct 25, 2024 12:42 PM
Noor Samra will play a key role in FCB Group's Strategy Council collaborating with leaders across the network to elevate the agency's strategic offerings
e4m Staff Oct 25, 2024 12:38 PM
Atsushi Takase joined Mitsubishi Electric in 1988 and has held various significant positions throughout his career
e4m Staff Oct 25, 2024 12:30 PM
Prior to this, Dean Gomez was associated with Reliance Brands as Senior General Manager
e4m Desk Oct 25, 2024 11:52 AM
Prior to this, Swami was with Renault India as Digital Marketing Manager
e4m Desk Oct 25, 2024 11:44 AM
As per media reports, Streambox is set to launch a subscription-based CTV service
e4m Desk Oct 25, 2024 10:18 AM
In addition to her consultancy work, Mitali Srivastava is diving into a collaboration with musical maestro AR Rahman
e4m Staff Oct 25, 2024 10:00 AM
Despite being big spenders on ads, celebs are staying away from pan masala and gutka endorsements, reflecting increased awareness and accountability, say experts
Shalinee Mishra Oct 25, 2024 9:36 AM
Brands like Bikaji, Bikano, Haldiram’s are pulling out all stops to dish out delectable campaigns to whet consumer appetite for snacks in the festive season
Chehneet Kaur Oct 25, 2024 9:25 AM
Guest Column: Rahul Vengalil, CEO & Co-Founder, tgthr., writes why large screens are more effective than mobile screens when it comes to building lasting, meaningful connections with consumers
Rahul Vengalil Oct 25, 2024 9:15 AM
While AI-powered tools are bringing about a major change in how users interact with search engines, experts agree that Google is still king in this realm
Shantanu David Oct 25, 2024 9:07 AM
While both companies have assured the CCI that IPL 2025 ad slots will be sold separately for TV and digital, experts predict the JV will gain stronger negotiating power for better deals
Aditi Gupta Oct 25, 2024 8:56 AM
Anna Ohlin, Country Marketing Manager and Jayendra Gupta, Country Integrated Media Manager, IKEA India discuss the brand’s festive campaign, retail strategy and focus on 'sleep' this year
Simran Sabherwal Oct 25, 2024 8:37 AM
The conglomerate has said its total revenue from operations stands at Rs 22,282 crore for the quarter
e4m Staff Oct 25, 2024 8:35 AM