Why So Serious?

A weekly fun feature by The Digital Fellow on special days of the month

e4m by The Digital Fellow
Updated: Jan 27, 2020 2:24 PM
Why so serious?

Jan 20 - International Day Of Acceptance

According to @WHO & @TheWorldBank, 1 billion people, or 15% of the world’s population, experience some form of disability. International Day Of Acceptance is a day to remember Annie Hopkins who founded 3E Love to make the world a better place.

Disability owned and operated, 3E Love works to empower people through pride and passion, rather than charity.

Moving on to the latest advancements in the field of technology, AI is proving to be a stepping stone and boon to the ones suffering from severe diseases/disabilities. ALS is one such disease of the nervous system that weakens muscles and impacts physical function.

Watch The Age of AI, episode 2 on how Google's Voice Assistance is helping these people communicate again: http://bit.ly/healed-through-AI

Jan 21 – One Liners Day

There are knock knock jokes and there are witty one liners.

If they elicit laughter, they are considered successful.

To get the most out of your content, invest 200% more energy into our one line, or even half a line, headlines!

If your headline doesn’t elicit a click, the joke is on you.

But this time, no one is laughing.

Begin here: http://bit.ly/importance-of-Headlines

You’ll never think about your seemingly witty, catchy, over-smart headlines the same way!

Jan 22 – Polka Dots Day

The iconic design of Polka Dots worn by the Minnie Mouse is such an example of a simple yet powerful design.

So powerful that it deserves a day for celebration.

Simple design = better user experience = better brand recall.

Read: Why Simple Website Designs Are Scientifically Better: http://bit.ly/2TvYg4Z

To read more about such days and celebrations, visit our website: https://thedigitalfellow.com/international-days/

Jan 23 - Measure Your Feet Day

According to Nike's industry research, roughly 60% of consumers are wearing the wrong shoe sizes. Wearing the wrong size can affect your feet health. If you are not sure about your footwear either, check out Nike's new digital shoe-sizing app Nike Fit. It uses AI & AR to help you find the right fit. Watch: http://bit.ly/nike-fit

Just like your feet, the health of your content assets needs special attention to give you optimal results. If you have ignored them till now, get in touch with us at https://thedigitalfellow.com/

Think about your content as your foot soldiers. Consider measuring the effectiveness of their feet:
1. Brand Audit: http://bit.ly/2JVQBar
2. Content Audit: http://bit.ly/content-auditing
3. Website Audit: http://bit.ly/Website-audit
4. Facebook Audit: http://bit.ly/Facebook-audit

Jan 24 - Macintosh Computers Day

24th January 1984 revolutionised the computing experience by making computers available to the common man too.

This day, revisit some Apple moments. Get inspired by Steve Jobs. Here’s his iconic speech on Calligraphy & Macintosh computers: http://bit.ly/2GYAkQC

Check out the evolution of Macintosh: http://bit.ly/macintosh-evolution

Read also, How Apple may make iPhone 12 as powerful as a MacBook Pro. Read more: http://bit.ly/iphone-12

Think about how you started your business & where you see it going. Nobody should aspire to become an existing brand. But use this day to see how far you’ve come in materializing your vision.

Jan 25- National Opposite Day

You must have heard this less is more. Yes, doing less can mean doing more.

Sometimes the only thing that’s wrong is that everything is right.

Celebrate this day by doing opposite of what you normally do.

Challenge yourself a little. Begin with fixing your content funnel. Instead of developing content to sell your product or service, focus on

Watch Edward Tenner’s TED talk “The Paradox of Efficiency”: https://www.youtube.com/watch?v=1LX6rCIZaIU.

Jan 26 - National Spouses Day

Do you think they’re married to your work?

Trick question! Gotcha!

Don’t just take some time out for your spouse today. Be with him/her always.

Turn to Esther Perel’s TED talk “The secret to desire in a long-term relationship”: https://www.youtube.com/watch?v=sa0RUmGTCYY

You’ll never think about the friction in your marriage in the same way.

Bonus: you’ll be able to apply your learning about mismatched expectations to you work too!

Jan 16 - Get to Know Your Customers Day

“The customer is the king”. That’s an old age business mantra which still holds true in many cases. This is because your customers are the backbone of your business.

In the digital landscape, you must have also heard that "content is the king" but again, the content you create is for your customers. So, it is of utmost importance that you should have a deep understanding of your customers: their problems, challenges, aspirations, the digital platform they use the most etc.

Start with these 5 Techniques to Help You Truly Understand Your Customers: http://bit.ly/Know-your-customers

Read Also: Persona building: Getting into your buyers’ minds: http://bit.ly/buyer-persona-building

Jan 17 - Kid Inventors Day

Are you going through a phase where you aspire to follow your passion or build something of your own or even want to inspire your kids to do what you couldn't in your childhood? Today is the day.

Watch this shark tank episode where 4 amazing little inventors pitched brilliant products to the Shark Tank Tycoons!: http://bit.ly/kids-inventors

Get Inspired and follow your passion!

Jan 18 - Maintenance Day

Ever left a website just because it was slow to load? When was the last time you reviewed your website for any technical glitches, broken links, etc.? Long back? Read on.

Just like any other thing needs maintenance to continue working properly, so does your website, the heart of your online business.

A feel-good website with smooth UX entices viewers to dig deeper into your brand. Whereas, a bad UX, slow page load speed, broken links, XML sitemap, etc. repel your audience.

These are things a Website Audit helps you understand. It’s like a routine check-up at your doctor’s.

As we at digital fellow believe you should get things checked sooner rather than later, so your digital health does not fall ill. Read our recent blog to learn more: http://bit.ly/Website-audit

Jan 19 - New Friends Day

"Network is net-worth." If you haven't leveraged the power of network yet, start today. New Friends Day is an opportunity for making new connections. If you are in a corporate setup, it is even more important for you to connect with people who can help you grow your business.

Today's digital landscape has made the process of “friending” quite easy. But you just need to learn how to leverage the landscape. Whether it’s Instagram or LinkedIn, the art & the power of starting a conversation with a DM is at its all-time high.

Already pumped up? Start here:
9 Best Ways to Grow Your Network on LinkedIn: http://bit.ly/gain-more-connections-on-linkedin

To read more about such days and celebrations, visit our website: https://thedigitalfellow.com/international-days/

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