The new season offers a lineup of 100 mega-blockbuster films for viewers and a chance to win exciting prizes

exchange4media Staff Dec 14, 2019 7:01 PM

Casagrand's new TVC with its multi-star cast speaks to the customers a light-hearted banter, which the brand believes could increase its recall

exchange4media Staff Dec 14, 2019 4:05 PM

Coffy Bite full-page ads on Dinamalar's jacket helped Lotte India reach more than 3.5 lakh households in Chennai

exchange4media Staff Dec 14, 2019 3:45 PM

Radikaa Sarathkumar will be hosting the game show, which will premiere on December 23, 8 pm

exchange4media Staff Dec 14, 2019 1:12 PM

As part of her role as brand ambassador for Crocs, Chopra Jonas secured a partnership between the footwear brand and UNICEF to support underserved school children in Belize

exchange4media Staff Dec 14, 2019 11:16 AM

During the five-season partnership deal, Indian football fans will get an opportunity to engage with the league and showcase their knowledge by creating their own virtual teams

exchange4media Staff Dec 14, 2019 11:04 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Dec 14, 2019 10:00 AM

The campaign showcases the top 10 winners of a special 'Meet Virat' contest which ran from Nov 15-22 and was open across all Fantasy Sports offered on the Mobile Premier League app

exchange4media Staff Dec 14, 2019 9:35 AM

We take a look at what Indian brands are doing to support the government's sustainability initiatives to promote energy conservation

Shreshtha Verma Dec 14, 2019 9:19 AM

The apparel brand's 'My Way' campaign is focused on millennials who chose to carve their own path

exchange4media Staff Dec 14, 2019 8:09 AM

The cement brand has used, for the first time, an audio-visual commercial campaign for the heritage brand Samrat

exchange4media Staff Dec 14, 2019 8:07 AM

The recently launched TikTok Duet challenge is the brand’s latest attempt to further its campaign in India

exchange4media Staff Dec 14, 2019 8:01 AM

Conceptualised by Flying Bullet, the 360-degree campaign will be amplified through Print, TV, Radio, Digital, Cinema, and on-ground activations

exchange4media Staff Dec 14, 2019 7:49 AM

The campaign will be rolled out across online and offline media

exchange4media Staff Dec 14, 2019 7:41 AM

A weekly fun feature by The Digital Fellow on special days of the month

exchange4media Staff Dec 14, 2019 7:39 AM