Date-wise News

Under the terms of the all-stock deal, Fox assets that will be sold to Disney, including the Twentieth Century Fox movie and TV studio, cable networks and international operations will be valued at around $29 per share

exchange4media Staff 14-December-2017

The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV

Nishant Saxena 14-December-2017

The show is based on Nicotex’s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic

exchange4media Staff 14-December-2017

ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019

exchange4media Staff 14-December-2017

The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others

exchange4media Staff 14-December-2017

A recent joint survey by Internet and Mobile Association of India (IAMAI) and Accenture India found that 34 percent of the companies focus on digital to unlock new levels of efficiency where as 44 percent utilise digital to drive new sources of growth. However, only 13 percent companies use digital to drive both growth and efficiency

exchange4media Staff 14-December-2017

In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients – Ciplamed & Breathefree respectively

exchange4media Staff 14-December-2017

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Madhuwanti Saha 14-December-2017

ESP Properties, the sports and entertainment programming specialist arm of GroupM, released the first edition of the entertainment marketing report, Showbiz, The Indian Superpower

exchange4media Staff 14-December-2017

Baba Ramdev was recently named the Impact Person of The Year (IPOY) 2017 for causing unprecedented disruption in the FMCG industry in India with the launch of Patanjali Ayurved

exchange4media Staff 14-December-2017

The US FCC is expected to vote on December 14 to scrap the landmark net neutrality rules championed by former US President Barack Obama in 2015

Nishant Saxena 14-December-2017

As 2017 almost comes to a close, Ashish Bhasin of DAN crystal gazes at who will win and who will lose in 2018

Ashish Bhasin 14-December-2017

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Dolly Mahayan 14-December-2017

Smartphones, Search and Online Video are poised to disrupt auto sales in India

exchange4media Staff 14-December-2017

The adoption of smartphones by all sections of the society has triggered popularity of social media popularity and marketers have to utilise this to enhance brand reach, acceptance and thereby help the brand image

Dr. R Satish Kumar, Dr. N Chandrasekhar 14-December-2017

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Akshata R Murthy 14-December-2017

Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market

exchange4media Staff 14-December-2017