Date-wise News

Under the terms of the all-stock deal, Fox assets that will be sold to Disney, including the Twentieth Century Fox movie and TV studio, cable networks and international operations will be valued at around $29 per share

exchange4media Staff Dec 14, 2017 5:30 PM

The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV

Nishant Saxena Dec 14, 2017 3:20 PM

The show is based on Nicotex’s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic

exchange4media Staff Dec 14, 2017 2:05 PM

ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019

exchange4media Staff Dec 14, 2017 12:47 PM

The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others

exchange4media Staff Dec 14, 2017 12:39 PM

A recent joint survey by Internet and Mobile Association of India (IAMAI) and Accenture India found that 34 percent of the companies focus on digital to unlock new levels of efficiency where as 44 percent utilise digital to drive new sources of growth. However, only 13 percent companies use digital to drive both growth and efficiency

exchange4media Staff Dec 14, 2017 12:22 PM

In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients – Ciplamed & Breathefree respectively

exchange4media Staff Dec 14, 2017 10:10 AM

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Madhuwanti Saha Dec 14, 2017 8:55 AM

ESP Properties, the sports and entertainment programming specialist arm of GroupM, released the first edition of the entertainment marketing report, Showbiz, The Indian Superpower

exchange4media Staff Dec 14, 2017 8:53 AM

Baba Ramdev was recently named the Impact Person of The Year (IPOY) 2017 for causing unprecedented disruption in the FMCG industry in India with the launch of Patanjali Ayurved

exchange4media Staff Dec 14, 2017 8:52 AM

The US FCC is expected to vote on December 14 to scrap the landmark net neutrality rules championed by former US President Barack Obama in 2015

Nishant Saxena Dec 14, 2017 8:51 AM

As 2017 almost comes to a close, Ashish Bhasin of DAN crystal gazes at who will win and who will lose in 2018

Ashish Bhasin Dec 14, 2017 8:50 AM

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Dolly Mahayan Dec 14, 2017 8:49 AM

The adoption of smartphones by all sections of the society has triggered popularity of social media popularity and marketers have to utilise this to enhance brand reach, acceptance and thereby help the brand image

Dr. R Satish Kumar, Dr. N Chandrasekhar Dec 14, 2017 8:47 AM

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Akshata R Murthy Dec 14, 2017 8:46 AM

Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market

exchange4media Staff Dec 14, 2017 12:00 AM