Date-wise News

The TRAI has issued a mandate against Multi System Operators regarding usage of multiple LCNs, as per reports

exchange4media Staff 02-June-2017

Maxus will continue to operate as an agency brand in India with the support of the newly formed global agency as well as the GroupM network

exchange4media Staff 02-June-2017

DesiVDesi aims to combat unhealthy snacking patterns as well as empower farmers to earn better revenue margins

exchange4media Staff 02-June-2017

The account was won following a multi-agency pitch. The brand will be managed by the agency's Mumbai office

exchange4media Staff 02-June-2017

The aim is to expand digital engagement with audiences who thrive on time-shifted viewing

exchange4media Staff 02-June-2017

Over the course of the movie's marketing campaign, the total number of interactions on Baahubali's FB page increased seven times

exchange4media Staff 02-June-2017

Star Plus and Sony Pal continued to dominate the urban and rural markets, respectively, as per BARC’s data for week 21

exchange4media Staff 02-June-2017

The first of its kind virtual digital platform will make audiences part of the story

Naziya Alvi Rahman 02-June-2017

Sharma will be responsible for 360 degree aspects of growth across the company’s offices, including Gurgaon and Mumbai

exchange4media Staff 02-June-2017

mTraction FaaS aims to detect and eliminate growing fraudulent practices in the mobile performance marketing industry

exchange4media Staff 02-June-2017

The company will continue the broadcast of Prime though

exchange4media Staff 02-June-2017

Pope Francis leads as world leader on Twitter, which has emerged as prime social media network for leaders across the world

exchange4media Staff 02-June-2017

Welcoming the TRAI note on LCN, Vats claims it was unfair to drag BARC into the issue

exchange4media Staff 02-June-2017

Companies will have to adapt to the new model, upgrade softwares apart from meeting compliance regulations

Hamid Farooqui 02-June-2017

Singhal doles out advice on how brands can use memes to promote themselves and their products/services

exchange4media Staff 02-June-2017

Baaash has delivered multiple VR content and digital films for Taj Group of Hotels, and every day digital content for Godrej on Cinthol, aer and protekt brands respectively

Priyanka Mehra 02-June-2017

The once glorified example in the ecommerce business, Snapdeal has become a classic boom to bust story. Here are some insights into the factors that led to the collapse of one of

Ruhail Amin 02-June-2017

Hindustan Lever, Reckitt Benckiser (India) and Cadburys India maintained hold over first three spots in the Top 10 advertiser list

exchange4media Staff 02-June-2017

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