Date-wise News
Sasha Chhetri is back with new campaign for Airtel as fastest mobile network in India

The Airtel Girl and her friends will answer in a brand new campaign that goes on air today

exchange4media Staff Mar 20, 2017 9:16 AM

Maxus retains digital mandate for Titan

All leading media agencies were part of this pitch

Priyanka Mehra Mar 20, 2017 9:04 AM

Major Gaurav Arya joins Arnab Gowami's Republic as Advisor Defence and Strategy

Major Arya is also slated to do a show for Republic around Defence and Strategy

Priyanka Mehra Mar 20, 2017 8:56 AM

My only endeavour while Ritika was growing up was to ensure that she did more than just get good grades: Shashi Sinha, CEO, IPG Mediabrands

As part of the Star Plus Nayi Soch initiative, we unveil a series of father-daughter interviews that challenge gender stereotypes and give a glimpse into this very special bond

exchange4media Staff Mar 20, 2017 8:41 AM

BBDO's Suthisak Sucharittanonta joins AD STARS 2017 as an Executive Judge

A celebrated creative, Sucharittanonta is Chairman and Chief Creative Officer of BBDO Bangkok

exchange4media Staff Mar 20, 2017 8:26 AM

Brands increasingly focus on after-sales service ads, reassure customers

There is a fresh crop of after-sales customer service based TVCs, which have a unique message but will only see fruition if the service lives up to the claims made in the ads

Venkata Susmita Biswas Mar 20, 2017 8:24 AM

By August 2017, experts expect the Indian broadcasting industry to get fully aggressive again

With the broadcasting industry well on the recovery path post-demonetisation, media experts and broadcasting industry heads are more than hopeful of robust growth

Madhuwanti Saha Mar 20, 2017 8:01 AM

Radio advertising looks forward to a bright 2017

The Pitch Madison Advertising Outlook 2017 forecasts a growth of 15 per cent to take radio ad spends close to Rs 2,000 crore. We spoke to heads of radio stations to understand what is driving this growth

Abhinn Shreshtha Mar 20, 2017 7:53 AM