Date-wise News

Ireland, former CEO at Dentsu Digital and COO, DentsuWebchutney, brings more than 20 years of experience in advertising and communication to the table

exchange4media Staff 11-January-2017

US$55 Million fresh investment in the joint entity is perhaps the largest investment in India’s digital real estate sector in the last two years

exchange4media Staff 11-January-2017

With Zee Entertainment reaching out to over 1 billion viewers across 171 countries, the event will be telecasted nationally and globally

exchange4media Staff 11-January-2017

NYC-based Le Souk builds direct and transparent business relationships between buyers and sellers around the world

exchange4media Staff 11-January-2017

The agency will take care of the brand's creative duties across the Indian market

exchange4media Staff 11-January-2017

Ramyam was among US research company Forrester’s top-10 emerging business technology companies in India in 2015

exchange4media Staff 11-January-2017

In addition to Display Ad Sales, ZIRCAwill also act as Bing’s sales partner for search advertising sales in India

exchange4media Staff 11-January-2017

In the last seven years, iGenero has had more than 200 clients across the globe

exchange4media Staff 11-January-2017

The multi-agency pitch is expected to take place out of Bangalore at the end of this month and will see participation from all the major media agencies

Priyanka Mehra 11-January-2017

Holding company showcases client work promoting sustainable water efforts

exchange4media Staff 11-January-2017

Zenith has unveiled 10 trends that show how AI will help to power the consumer journey in 2017, driving engagement opportunities and effectiveness for marketers

exchange4media Staff 11-January-2017

With the clutter in media and intensity of competition rising, identifying niches and catering to them with innovative solutions will become increasingly important

Mrugesh Gaglani & Manish Porwal 11-January-2017

A look at the ad campaigns that hit the mark during the demonetisation season, and understanding why other brands failed to utilised a golden 4-month window to launch innovative advertising campaigns

Venkata Susmita Biswas 11-January-2017

The biggest news of 2016 in the advertising domain was when R. Balki stepped down from his position of Group Chairman of Mullen Lowe Lintas

Sarmistha Neogy 11-January-2017

According to RedSeer Consulting, the sales by players in this category were higher in December versus November by nearly 20 per cent

Sarmistha Neogy 11-January-2017

Patanjali’s tryst with controversy continues. This time Ramdev Baba’s Patanjali Yogpeeth and Yoga Gram management has got into trouble with the Haridwar district administration who slapped a notice on the institution to cough up Rs 6.83 lakh as entertainment tax

exchange4media Staff 11-January-2017

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