Date-wise News
Dentsu Aegis Network reaches out to 2500 children on 'One Day For Change'

An estimated 1,500 Dentsu Aegis Network employees across offices in Mumbai, New Delhi, Bangalore, Kolkata, Chennai and Kochi were engaged to execute the project, ‘Champions For Children’

exchange4media Staff Jun 6, 2016 9:05 AM

Pro Kabaddi appoints eminent Ethics & Governance Committee

The Honourable Justice A. P. Shah (Retd.) Ombudsman of the BCCI & A. N. Roy, former DGP, Maharashtra & Police Commissioner, Mumbai - Represent Key Constituent Members

exchange4media Staff Jun 6, 2016 8:57 AM

Modi @ 2: With $222 billion investment pledges, Make in India gains significant traction

Since the launch of Prime Minister Narendra Modi’s ambitious campaign Make in India, the country has been witnessing multi-million dollar pledges from the international business community. In conjunction with Digital India and the expansion targets of the economy, the government is certainly working on a comprehensive plan to rope in foreign investments to boost the economy and growth

Ronald Menezes Jun 6, 2016 8:55 AM

Content is the major focus in our marketing strategy right now: Parul Shrivastava, Bankbazaar.com

With the launch of their latest digital campaign, Parul Shrivastava – Senior Manager Brand & PR, Bankbazaar.com shares her insights on the evolving digital marketing space

Ronald Menezes Jun 6, 2016 8:15 AM

Marketing platforms have evolved with advanced filters & algorithms-Saranjeet Singh, PayU

In an interview with exchange4media, Saranjeet Singh, Head- Digital Marketing at PayU India speaks about digital marketing trends, the growing popularity of digital payment gateways and the challenges in the sector

Vernika Awal Jun 6, 2016 8:11 AM

With 93% viewers choosing ad blockers & 82% watching mute videos; are online video ads effective?

The highly respected 2016 Internet Trends Report compiled by Mary Meeker suggests that digital video ads might not be as effective as they are expected to be

Abhinn Shreshtha Jun 6, 2016 8:10 AM

Twitter now allows advertisers to buy pre-roll ads via automated system

Twitter has made it easier for advertisers to buy pre-roll ad inventory on its platform. Advertisers can now programmatically serve pre-roll ads before video content from top publishers on Twitter

exchange4media Staff Jun 6, 2016 8:07 AM

Tanmay Bhatt controversy a boon for Snapchat in India?

While political groups filed FIRs against him, the video was a hot topic of discussion across news channels and also grabbed prime time space on Times Now's The Newshour. Not only did

Sarmistha Neogy Jun 6, 2016 8:05 AM