Date-wise News
Having a rich experience in media, Narayan has earlier served stints at Star News and Aaj Tak.
exchange4media Staff May 24, 2016 3:41 PM
JWT will comprehensively handle the ATL mandate of Lukup Media, working towards creating campaigns that will help form an emotional connect, and brand recall among the consumers
exchange4media Staff May 24, 2016 3:09 PM
the distribution arm and wholly owned subsidiary of Sony Pictures Networks India (SPN) has announced a change in its name and will now be called Sony Pictures Networks Distribution India Pvt. Ltd
exchange4media Staff May 24, 2016 2:59 PM
The #MarriottForRPSG campaign highlights the association of Marriott India as the official hospitality partner of Rising Pune Supergiants
exchange4media Staff May 24, 2016 2:34 PM
The reality show is about 100,000 men in 7 metro Indian cities competing for various rounds on air and online in the categories of WOW voice, WOW fitness, WOW dressing, WOW talent, and WOW personality
exchange4media Staff May 24, 2016 1:33 PM
The ads platform will assist sellers to improve their brand visibility, help measure results instantly and drive online business, with the help of advanced advertising tools
exchange4media Staff May 24, 2016 12:43 PM
This is the third big win for LodestarUM, which recently won the media duties for Zivame and Simplilearn and handles clients like J&J, Coca-Cola, Mahindra & Mahindra, Samsung, Amul and Tata among several others
exchange4media Staff May 24, 2016 12:35 PM
There will be a six language feed in English, Hindi, Bengali, Tamil, Telugu and Malayalam for UEFA EURO 2016
exchange4media Staff May 24, 2016 12:12 PM
The appointment of Tsang is particularly significant because he will be the first Asian to chair PROI Worldwide since the partnership’s inception in 1970
exchange4media Staff May 24, 2016 10:07 AM
Deepak Ravindran, Founder & CEO of Lookup, talks to exchange4media abouhe impornce of regional content and how i helps to instil trust and build relatibility with the brand. Excerpts
exchange4media Staff May 24, 2016 9:41 AM
Partho Dasgupta, CEO of BARC India, talks to us about one year of the industry’s new broadcast audience measurement system, the challenge of integrating TAM meters into the BARC structure, why broadcasters can’t rely on past trends and more...
Simran Sabherwal May 24, 2016 9:11 AM
During the Assembly Elections 2016, when the Bharatiya Janata Party created history for itself by breaking new ground with its Assam win and its long awaited account in Kerala, Firstpost made its own record with its path breaking five-hour long live digicast on Facebook
exchange4media Staff May 24, 2016 8:26 AM
In an interview with exchange4media, Vineet Bagga, Director and Founder, Onion Films discusses the objectives of Onions Creative Media Ltd., and how the digital advertising and content is taking shape in India
Ronald Menezes May 24, 2016 8:22 AM
Cinthol’s social media activity #Deocalculator for its latest product Deo Stick generated 1.5mn impressions on the first day on Twitter without any media spends and zero production cost
exchange4media Staff May 24, 2016 8:20 AM
This campaign aims to influence India’s offline shoppers by addressing their inhibitions towards online fashion and show them, in a light hearted way, how easy and fun shopping on Myntra is
Sarmistha Neogy May 24, 2016 8:18 AM
Fiscal 2016 consolidated revenues stood at Rs 30,599 million recording 13.8% growth over the previous fiscal. EBITDA of Rs 10,249 million was up 39.8% Y-o-Y
exchange4media Staff May 24, 2016 8:16 AM
According to a report by CMR, the market for organized food service industry in India will reach US $33 billion by 2020, with Quick Service Restaurants (QSR) likely to touch US $4.1 billion
Ronald Menezes May 24, 2016 8:08 AM
