Date-wise News
ESPNcricinfo launches four digital video series for the T20 World Cup?blur=25

Radio City, Bangalore fetched the highest market share of 24.4 per cent among all the radio stations across the four regions. The Mumbai, Delhi and Kolkata markets were led by Big FM, Fever FM and Radio Mirchi respectively in week 10

exchange4media Staff Mar 21, 2016 4:53 PM

ASCI processes 1000+ complaints against misleading advertising on behalf of  DoCA?blur=25

The Grievances Against Misleading Advertisements (GAMA) portal received 1000+ complaints within a year of launch garnering prompt compliances from the top advertisers complained against

exchange4media Staff Mar 21, 2016 3:54 PM

NDTV Prime launches 'The Real Deal' show on social entrepreneurship?blur=25

NDTV Prime has launched ‘The Real Deal’, a television show and 360 degree media property on impact investing and social entrepreneurship. The show will air from March 25 at 9pm

exchange4media Staff Mar 21, 2016 3:22 PM

School of Skill launches maiden campaign 'Invest in yourself' to encourage professionals?blur=25

School of Skill, the online skill based education marketplace in India of SKILLSdox Inc, has rolled out its first advertising campaign centred on ‘Never Stop Growing’

exchange4media Staff Mar 21, 2016 1:59 PM

Trendspotting: Gaana.com, Biba, Lays & Tata Coffee leverage 'granny charm' to connect with consumers?blur=25

Brands across categories are using the loving old character of a granny in their communication to break the clutter and standout

Sarmistha Neogy Mar 21, 2016 8:53 AM

Durex India introduces cricket inspired- #D20 Dictionary?blur=25

Inspired by a glossary of cricket terms, the dictionary aims to re-ignite the passion between lovers as the game on the field begins to heat up

exchange4media Staff Mar 21, 2016 8:50 AM

Change is constant as Twitter turns 10?blur=25

One of the most popular social media websites turns a decade old today and it has been a journey that in many ways is a microcosm of the social media space itself

Abhinn Shreshtha Mar 21, 2016 8:38 AM

Online furniture sales to reach $700 million by 2020, Urban Ladder & Pepperfry lead the way?blur=25

The online furniture market, projected at $130 million, is expected to grow with a CAGR of 75 per cent and reach the $700 million mark by 2020. A look at how the frontrunners in online furniture space like Pepperfry and Urban Ladder are scoring

exchange4media Staff Mar 21, 2016 8:22 AM

RAM Ratings:  Mumbai, Delhi & Kolkata markets  led by Big FM, Fever FM & Radio Mirchi respectively in week 10?blur=25

Radio City, Bangalore fetched the highest market share of 24.4 per cent among all the radio stations across the four regions. The Mumbai, Delhi and Kolkata markets were led by Big FM, Fever FM and Radio Mirchi respectively in week 10

exchange4media Staff Mar 21, 2016 8:12 AM

BBDO India wins the Grand Prix,named Agency Network of the year at Adfest 2016?blur=25

The widely appreciated Ariel ‘Share the Load’ and Whisper ‘Touch The Pickle’ Campaigns for P&G have won BBDO India the Grand Prix (Grande’), a Gold, four Silvers and three Bronze awards - making it the No. 1 awarded agency in India at AdFest 2016

exchange4media Staff Mar 21, 2016 7:52 AM

Oppo, Nissan, Airtel & Flipkart among top advertisers during India-Pak clash?blur=25

More than 40 brands showcased their ads during the India Pakistan cricket match at Eden Gardens, Kolkata with Oppo, Nissan, Airtel and Flipkart featuring among the top advertised brands

Ruhail Amin Mar 21, 2016 7:50 AM

MakeMyTrip unveils its new campaign to tap offline hotel booking segment with Alia Bhatt & Ranveer Singh?blur=25

The new campaign uses the element of humour to highlight the benefits of online hotel booking in an attempt to shift consumers from offline to online. This is in line with the company’s aggressive efforts to tap into the hotel booking segment where they currently hold 25 % market share and 54% in online flight booking segment

Madhuwanti Saha Mar 21, 2016 7:49 AM