Date-wise News
Netcore appoints Kalpit Jain as Chief Executive Officer

Jain has been handling Technology, Marketing and Operations of all Netcore’s divisions as its COO since 2011. After the former CEO moved out of the company in August 2014, Rajesh Jain, Founder and MD was at the helm of operations as the interim CEO

exchange4media Staff Aug 14, 2015 7:41 PM

MRSS India appoints Archana Pai as VP, Custom Research (south)

The market research company also appointed Anita Pathak who joins as Manager, Mansi Mody as Senior Field Operations Manager and Pratyush Upadhyay as Research Manager

exchange4media Staff Aug 14, 2015 7:10 PM

The Bengal Chamber of Commerce and Industry to host Rural Marketing Conclave on August 29

The conclave will focus on areas like changing customer expectations, financial inclusion in rural markets, and augmenting skill manpower in rural sectors

exchange4media Staff Aug 14, 2015 6:24 PM

Rediffusion Y&R wins creative duties of Experion Developers

The account will be handled by the agency’s headquarter in Delhi

exchange4media Staff Aug 14, 2015 5:15 PM

Rovio, creator of Angry Birds, appoints Anurag Sachdeva as Country Director for India and South Asia

He previously served as Rovio’s Associate Director, Business Development for India and Southeast Asia

exchange4media Staff Aug 14, 2015 5:03 PM

The Glitch wins digital mandate of Godrej Master Brand and P&G’s Whisper

Apart from these, brands of Bosch, Kolte Patil and its luxury sub-brand 24K have also been added to the agency’s list of clientele

exchange4media Staff Aug 14, 2015 4:54 PM

Hero Group's O P Munjal passes away

OP Munjal, Chairman Emeritus of Hero Cycles and one of the founders of Hero Group, passed away earlier today in Ludhiana. The 86-year-old industry veteran was facing health related issues for the past few months

exchange4media Staff Aug 14, 2015 4:45 PM

Kantar Worldpanel ComTech adds India to country coverage

Building on Kantar Worldpanel’s long term partnership with Indian market research IMRB International, the new panel will submit 100,000 interviews a year on their own purchasing behaviour, usage, billing, carrier and vendor brand awareness and preference for mobile phones and tablets

exchange4media Staff Aug 14, 2015 4:30 PM

Discovery Channel celebrates 20 years in India on August 15

The channel will air a special celebration marathon on August 15 and 16, of its most iconic programmes

exchange4media Staff Aug 14, 2015 3:50 PM

Mazhavil Manorama launches HD channel in Malayalam

The HD channel currently has the same FPC and all its advertisers will get the benefit on HD as well

exchange4media Staff Aug 14, 2015 2:17 PM

PayU appoints Raj Kamal as VP-Strategy, and Sanjeev Sandhu as Business Head-Technology Solution Business

The announcement follows Prabhakar Tiwari's recent appointment as CMO and indicates PayU's brand consolidation plans by hiring seasoned individuals from the industry to spearhead the company growth

exchange4media Staff Aug 14, 2015 1:55 PM

MakeMyTrip launches 2-week long social media campaign #DilHaiHindustani

The campaign depicts India's freedom struggle in the form of a mobile-responsive graphic novel. This is possibly the only such product published by a travel-tech company

exchange4media Staff Aug 14, 2015 1:48 PM

Deep Upadhyay elevated to Managing Editor in news 24

Upadhyay, currently associated as deputy director-news, will be directly reporting to Annuradha Prasad

exchange4media Staff Aug 14, 2015 1:40 PM

Bombay High Court lifts ban on Maggi, orders fresh tests before it hits market

Reacting to the positive news, Nestle India stock is currently up by four per cent. Twitter is trending with the news

Sarmistha Neogy Aug 14, 2015 1:29 PM

Facebook announces expansion of ad formats in the Audience Network

They are opening up their best performing ad units, including auto-play video and carousel ads, to other developers under their ad program

exchange4media Staff Aug 14, 2015 1:07 PM

Cheil enters strategic partnership with Sniper and Sooperfly for digital content production and distribution

The 120 Media Collective’s brands Sniper and Sooperfly will produce and distribute a wide range of digital content for Cheil’s clients. Sniper has already executed the first project in the partnership

exchange4media Staff Aug 14, 2015 12:57 PM

TAM Ratings: Star Plus bounces back in Week 32 after drop in ratings in previous week

In week 32 (August 02 - August 08, 2015), Colors Viacom 18 picks up while ZeeTV sees maximum decline in ratings

exchange4media Staff Aug 14, 2015 12:45 PM

Liqvd Asia wins digital mandate of real estate brand, Kalpataru

The multi-agency pitch was held over a period of two months. Liqvd has initiated work for the company’s digital media marketing requirements from July

exchange4media Staff Aug 14, 2015 11:52 AM

Ektaa Aggarwal joins Ideo.org as Creative Director and Office Co-lead, New York

Prior to this appointment, she was the Creative Director of Landor in India for almost four years

exchange4media Staff Aug 14, 2015 11:23 AM

Twitter finally lifts 140-character limit from direct messages

Twitter will begin rolling out this change today across our Android and iOS apps, on twitter.com, TweetDeck, and Twitter for Mac. It will continue to roll out worldwide over the next few weeks

exchange4media Staff Aug 14, 2015 11:05 AM