Date-wise News
Mullen Lintas makes 5 key appointments, names Ekta Relan as planning head and Garima Khandelwal as ECD

The creative agency has announced the appointments to strengthen its senior management across cities. Syed Amjad Ali will head the Delhi office, Ayyappan Raj will lead the Mumbai team and the Bangalore business will be driven by Kishore Subramanian

exchange4media Staff Aug 12, 2015 7:47 PM

North Delhi Mayor Ravinder Gupta joins Red FM’s fight against mosquitoes

The radio station along with the Mayor launched a large scale fumigation drive at Karol Bagh

exchange4media Staff Aug 12, 2015 7:21 PM

Snapdeal appoints Adobe veteran Viraj Chatterjee as Vice President – Engineering

Prior to his appointment at Snapdeal, Chatterjee spent 16 years at Adobe Systems where he most recently served as Director Engineering, leading the Acrobat and Flash Runtime line of products

exchange4media Staff Aug 12, 2015 7:08 PM

Housing.com appoints Jason Kothari as its Chief Business Officer

He was the co-founder and CEO of Valiant Entertainment, where he led the acquisition and turnaround of former USD 65 million unit of video game company Acclaim Entertainment

exchange4media Staff Aug 12, 2015 6:52 PM

92.7 BIG FM is set to kick off its eight year of BIG Green Ganesh

This year the campaign will span across 15 cities with paper collection drives to collect material to create eco-friendly Ganesha idols

exchange4media Staff Aug 12, 2015 5:14 PM

No permission to TV channels without security clearance, says government

The Ministry of Information and Broadcast (MIB) stated today that the security clearance is a prerequisite for the granting of permission to TV channels and that action is taken towards cancellation of permissions in certain cases where it is denied or withdrawn

exchange4media Staff Aug 12, 2015 4:48 PM

Home Ministry streamlines security clearance for media

The new policy guidelines are aimed at bringing about a healthy balance between meeting the imperatives of national security and facilitating the ease of doing business and promoting investment in the country

exchange4media Staff Aug 12, 2015 3:25 PM

CEO My FM, Harrish M Bhatia authors book Jiyo Dil Se – Live Your Dream

The book is based on 94.3 My FM’s brand philosophy. It was launched at the hands of Chhattisgarh Chief Minister, Raman Singh

exchange4media Staff Aug 12, 2015 2:06 PM

Centre set to seek Rs 426 crore in compensation from Nestle

The complaint, to be filed on behalf of Indian consumers, is against "unfair trade practices" and "misleading consumers" in the Maggi case

exchange4media Staff Aug 12, 2015 11:00 AM

This Independence Day, Robin Hood Army, Uber and ScoopWhoop launch #Mission100k to feed the less fortunate

The campaign aims to mobilise students across India and Pakistan to rally together and serve food to 100,000 less fortunate people on both sides of the border

exchange4media Staff Aug 12, 2015 10:57 AM

$30 billion worth marketing spends up for grabs globally: Action in India heats up

Interestingly, brands like Citibank and Mondelez have opted to conduct a closed media pitch, which translates to a pitch between their current agencies globally, thus closing participation to all other agencies

exchange4media Staff Aug 12, 2015 9:14 AM

Komli Media’s Southeast Asia biz bought by Malaysia’s Axiata Group for $11.25 million

The deal includes Komli’s operations in Singapore, Thailand, Vietnam, Philippines, Indonesia, Malaysia and Hong Kong. These operations will be consolidated under Axiata’s subsidiary—Adknowledge Asia Pacific

exchange4media Staff Aug 12, 2015 8:30 AM

Rediffusion Y&R wins creative duties of Resurgent Rajasthan Partnership Summit 2015

The account will be handled out of the agency’s Delhi office. Edelman is the lead PR partner in the consortium

exchange4media Staff Aug 12, 2015 8:08 AM

The Social Street launches Branded Content & Entertainment division; appoints Pamita Seth as head

Seth brings with her around 13 years of experience having worked in organizations like Radio Mirchi & ABSIL (The Times of India Group). Her earlier stint was with Mates (Madison)

exchange4media Staff Aug 12, 2015 8:07 AM

Open to selling title sponsorship of PKL only to someone as committed to kabaddi as us: Uday Shankar

Star India CEO talks about the challenge of changing the 'rustic' perception about kabaddi, and packaging it in a smart and modern format, consumable by all audiences, through Pro Kabaddi League (PKL)

Srabana Lahiri Aug 12, 2015 8:05 AM

#LogotoIMPACT takes up 'starstruck ads' and how brands find the right celebrity endorsers

'From Logo to Impact', which airs tonight at 10.30 pm on Bloomberg TV India, analyses the pros and cons of celebrity endorsements to provide a whole new insight in this week’s episode

exchange4media Staff Aug 12, 2015 8:03 AM

Phase III auctions: Aurangabad and Kolhapur only cities with excess demand

Aurangabad has 3 bids for its 2 frequencies with a provisional winning price of Rs 5.87 crore at the end of Day 12. Kolhapur has 3 bids for its 2 frequencies with the highest bid price at approximately Rs 8 crore. Delhi had one bid with the provisional winning price at Rs 156 crore

Abhinn Shreshtha Aug 12, 2015 8:01 AM

Alphabet will bring more fiscal responsibility to Google

Media and industry analysts generally reacted positively to news that Google is forming a holding company for its various business units

exchange4media Staff Aug 12, 2015 7:59 AM

Facebook defends net neutrality in India, clarifies 'myths' against Internet.org

Facebook has started a public campaign to defend Internet.org in India. Users in India are getting a message on their profiles seeking user opinions on having free basic online services in the country

Ankur Singh Aug 12, 2015 7:58 AM

John Sheehy, President of Global Operations, Starcom Mediavest Group

The pace of change in the marketplace, driven by convergence is so rapid, so pervasive, that clients who haven’t done a pitch, in the last couple of years, are stepping back and saying it is getting more complicated, and asking ‘as an agency how are you helping me bring these together and drive us forward?’. Part of the pitch is to understand agency’s capability that is the primary driver.

exchange4media Staff Aug 12, 2015 12:00 AM