Date-wise News
Havas Media Group wins Caterpillar digital mandate?blur=25

The win comes post a multi-agency pitch which included leading digital agencies

exchange4media Staff Mar 27, 2015 2:32 PM

Goafest 2015: Abbys shortlists out!?blur=25

The shortlists for the creative, media, broadcaster and publisher Abbys at Goafest 2015 are out.

exchange4media Staff Mar 27, 2015 2:18 PM

Samsung & Apple are successful because they caged Brand Parrot more than the Price Pigeon: Tushar Kansal?blur=25

Kansal, Founder, COO of Indus B2C talks about the challenges faced by the Indian dotcom sector, the growth trajectory of Indian entrepreneurs and the focus of his own e-commerce ventures

exchange4media Staff Mar 27, 2015 10:27 AM

Guest Column: Zachary Quinto or Leonard Nimoy: Which Spock will you be? Sanchayeeta Verma?blur=25

Sanchayeeta Verma, Managing Partner, Maxus South India and South Asia, on the how and the why of Real Time Planning in a fast-paced, unpredictable world

Sanchayeeta Verma Mar 27, 2015 9:24 AM

A twist in the tale: Salman Khan does ‘Mauka Mauka’ for Pro Kabaddi Season 2?blur=25

After the tremendous success of the ‘Mauka Mauka’ series, Star Sports has launched a new ‘Mauka’ ad with Salman Khan to promote the upcoming season of Pro Kabaddi League

Sarmistha Neogy Mar 27, 2015 9:18 AM

TRAI releases recommendations for Phase III reserve price?blur=25

TRAI recommends that reserve price for FM radio channels in a new city should be set equal to 0.8 times the valuation of FM radio channels in that city

exchange4media Staff Mar 27, 2015 8:52 AM

Matthew Amroliwala and Kamal Bali on brand building in a tech-propelled age?blur=25

In a conversation with BBC’s Matthew Amroliwala, Kamal Bali, MD of Volvo India, talks about how the evolution of media and technology impacts consumerism and brand building

exchange4media Staff Mar 27, 2015 8:49 AM

Samsung & Apple are successful because they caged Brand Parrot more than the Price Pigeon: Tushar Kansal?blur=25

Kansal, Founder, COO of Indus B2C talks about the challenges faced by the Indian dotcom sector, the growth trajectory of Indian entrepreneurs and the focus of his own e-commerce ventures

exchange4media Staff Mar 27, 2015 8:39 AM

Maxus wins Silver at Festival of Media Asia Pacific for Power of 49 campaign?blur=25

This also makes it their 45th award for the Power of 49 campaign across local, regional and global forums

exchange4media Staff Mar 27, 2015 8:31 AM

Goafest 2015 releases second list of speakers for Knowledge Seminars?blur=25

The speakers are Author Chetan Bhagat, Film Producer and Director, Vikas Bahl, CEO & Chairman of Global Inc, Suhas Gopinath and comedy collective East India Comedy

exchange4media Staff Mar 27, 2015 8:26 AM

ASCI upholds complaints against 151 out of 201 advertisements?blur=25

Out of 151 advertisements against which complaints were upheld, 90 belonged to Personal and Healthcare category, followed by the Education category with 40 advertisements

exchange4media Staff Mar 27, 2015 8:16 AM