Date-wise News
Meltwater launches next generation media intelligence solution

Meltwater, a provider of media intelligence solutions, has launched a new product built for corporate communications and other business decision makers to keep on top of billions of real-time editorial, blog and social media conversations

exchange4media Staff Mar 18, 2015 2:30 PM

Blogmint Launches #BloggersDreamTeam with HarshaBhogle

The new campaign aims to discover and recognize emerging blogging, vlogging and micro-blogging talent in India

exchange4media Staff Mar 18, 2015 12:50 PM

DainikBhaskar Group Announces the Launch of Fashion101.in

ashion101.in is India’s first multi-lingual fashion portal and is available in three languages

exchange4media Staff Mar 18, 2015 12:34 PM

Ravi Rao appointed as Chief Client Officer, Mindshare MENA

Rao will be taking over as Chief Client Officer, Mindshare MENA effective May 1st, 2015 and will be based at the Dubai office

Priyanka Mehra Mar 18, 2015 11:36 AM

IMPACT's 50 Most Influential Women 2015 list to be unveiled today

IMPACT unveils the fourth edition of 50 Most Influential Women in Media, Marketing and Advertising in Mumbai today

exchange4media Staff Mar 18, 2015 10:20 AM

Sandipan Ghosh exits from Ruchi Soya Industries as AVP,  Marketing

Ghosh had joined Ruchi Soya in August 2012. His next destination is unknown

Priyanka Mehra Mar 18, 2015 8:52 AM

Rediffusion Y&R wins creative duties of Tata Power

The account was won following a multi-agency pitch. The integrated campaign to commemorate 100 years of Tata Power will be handled out of the agency’ s Mumbai office

exchange4media Staff Mar 18, 2015 8:44 AM

IMPACT's 50 Most Influential Women 2015 list to be unveiled today

IMPACT unveils the fourth edition of 50 Most Influential Women in Media, Marketing and Advertising in Mumbai today

exchange4media Staff Mar 18, 2015 8:37 AM

Guest Column: Is the ASCI Code stifling creativity in advertising?

Over a period of time, the fiercest creative minds learn to treat these limitations not as obstacles to crafting great brand messages but worthy adversaries who force their minds into a higher gear, says communication consultant Paritosh Joshi

Paritosh Joshi Mar 18, 2015 8:29 AM

Pay -TV penetration is one of the highest in India at 80%

Indian cable and DTH operators are among the top in the world in the number of subscribers in terms of Pay -TV or digital. But revenues are one of the lowest in comparison to international operators due to low pay -TV expenditure per household

Collin Furtado Mar 18, 2015 8:21 AM

Brands swarm to Twitter for a piece of World Cup action

Since the ICC World Cup commenced, some brands have maintained their positioning, and strengthened their campaigns on social media. exchange4media takes you through the top brand campaigns on Twitter this cricketing season

Ankur Singh Mar 18, 2015 8:17 AM