Date-wise News
MAX2 adds colour to TV screens this festive season

‘Rang Barse’ movie festival to air every Sunday at 7 pm during the month of November

exchange4media Staff Nov 11, 2014 5:13 PM

Investigation Discovery now available on Airtel digital TV channel #133

Aimed at the passionate Indian viewer, ID features provides fascinating true stories of human nature

exchange4media Staff Nov 11, 2014 5:06 PM

94.3 MY FM organizes "MY FM ke Rangrezz"

The campaign will reach out to various schools in its 17 markets asking school kids to paint “Swacch Bharat” on Canvas.

exchange4media Staff Nov 11, 2014 5:02 PM

MY FM RJ Meenakshi does reality check on Swacch Bharat Campaign in Chandigarh

RJ Meenakshi leads the initiative by getting City Mayor and Health Officials to check on the efficacy of the drive after a month of its launch

exchange4media Staff Nov 11, 2014 4:55 PM

Strategem Media organises 5th annual open program under its Media RHYTHM series

The program has something special to offer to media planners and sellers of traditional media – it would be an ideal opportunity for them to understand how to apply and add the learnings of digital media & digital marketing to their job profiles

exchange4media Staff Nov 11, 2014 3:46 PM

Guest Column: If I were the I&B Minister!

Srinivasan Swamy, Chairman & MD, RK Swamy BBDO, presents his 10-point wish list for I&B Minister Arun Jaitley

Srinivasan Swamy Nov 11, 2014 2:05 PM

Percept Media wins media duties of India Infoline

The win comes following a multi-agency, multi-level evaluation pitch

exchange4media Staff Nov 11, 2014 1:32 PM

Facebook partners with VivaConnect to scale-up its Missed Call ad unit business

The combination of user's social data assembled over Facebook and the reach offered by VivaConnect's missed call platform attempts to enable brands to target consumers with right kind of advertising

exchange4media Staff Nov 11, 2014 12:14 PM

 Moneycontrol turns 15

It gets over 17 million unique visitors every month across all its platforms. Its portfolio tracker today has around 2.5 million users, and its message board gets around 30,000 messages every weekday on an average

exchange4media Staff Nov 11, 2014 11:44 AM

 Arun Jaitley to be the new I&B Minister

In the latest cabinet rejig, Prakash Javadekar will continue to look after Environment Ministry while Finance Minister Jaitley has been given the additional responsibility of MIB

exchange4media Staff Nov 11, 2014 11:05 AM

 Kan Khajura Tesan wins Grand Prix WARC Prize for Asian Strategy

In another first for WARC, it was also conferred with the 'Asia First Special Award', for insight the rest of the world can learn from

exchange4media Staff Nov 11, 2014 10:30 AM

Trendspotting: Brands leveraging competitors' unpopularity to win goodwill

Indian brands battle it out to capture consumer attention by taking digs at each other

Ankur Singh Nov 11, 2014 9:26 AM

M&E is a new sunrise sector for India: Sudhanshu Vats

Vats, Group CEO, Viacom18 Media welcomes the new I&B Minister and makes a few important requests in the areas of digitisation, rational taxation, allowing news for private radio stations & single window clearance

Priyanka Mehra & Collin Furtado Nov 11, 2014 9:12 AM

What you should know about RIO

Now that the TDSAT has directed all MSOs to put Star India channels on RIO, here's what you should know about the hotly debated system

Collin Furtado Nov 11, 2014 8:04 AM

Down but not out: BlackBerry's turnaround strategy

With the launch of its clutter-breaking smartphone Passport and a redefined roadmap, BlackBerry attempts to rewrite its story

Aditi Raval Nov 11, 2014 8:00 AM

Is the e-commerce business model sustainable?

Despite the high revenues being reported by most of the major e-retailers, none of them have yet turned profitable

Abhinn Shreshtha Nov 11, 2014 7:57 AM