Date-wise News
NBA, Sony SIX & Jabong partner to expand NBA Jam to 16 cities

NBA Jam powered by, a touring college basketball and youth festival, will travel to a record 16 cities in India, up from four last year

exchange4media Staff Sep 19, 2014 6:37 PM

Publicis Capital promotes Joy Mohanty to National Creative Director

Joy will continue to be based in Delhi and will report to Bobby Pawar, Chief Creative Officer, Publicis South Asia

exchange4media Staff Sep 19, 2014 6:15 PM

Nielsen acquires research firm Indicus Analytics

With the acquisition, Nielsen strengthens its portfolio in India by combining its information and insights capabilities with Indicus’ focus on analytic solutions that provide economic & consumer insights at various granular levels

exchange4media Staff Sep 19, 2014 5:52 PM

McDonald's India (West & South) appoints Kedar Teny as Director, Marketing & Digital

Teny will directly report to Smita Jatia, Managing Director, McDonald’s India (West & South). He brings with him seventeen years of extensive experience in the field of brand management, strategic planning, and advertising

exchange4media Staff Sep 19, 2014 5:13 PM

Naturals plans to make India 'housewife free'

The Chennai-based salon chain has roped in Kareena Kapoor as brand ambassador, hopes to create more job opportunities for women entrepreneurs by changing their perception towards the salon business, says C K Kumaravel, CEO and Co-founder

Deepa Balasubramanian Sep 19, 2014 9:32 AM

Paresh Nath re-elected as President, ILNA

The Indian Languages Newspapers Association also reiterated its demand for transparent and equal distribution of government ads at its 73rd AGM

exchange4media Staff Sep 19, 2014 8:42 AM

Netrange signs deal with MyTVApp

Indians living outside India will now be able to watch their favourite TV content from ‘back home’ on their Smart TVs

exchange4media Staff Sep 19, 2014 8:40 AM

INS condemns threats to media by Telangana CM

The Indian Newspaper Society said it would resist attempts at harassing member publication; joins NBA and Editors Guild in its objections to Rao's statement that he would "bury" the "media"

exchange4media Staff Sep 19, 2014 8:27 AM

Rediffusion regains lost ground, adds 16 new accounts on comeback trail

Rediffusion Y&R had undergone a rocky phase in 2010. Since then, the 40-year-old agency has spent the better part of its resource in rebranding and re inventing itself. The effort seems to be paying off

Ankur Singh Sep 19, 2014 8:22 AM

Disney snuffs out UTV Stars, plugs in Bindass Play

The Bollywood news and entertainment channel will now give way to a music channel that aims to leverage the currency brand Bindass enjoys with the youth

Collin Furtado Sep 19, 2014 8:21 AM

To humanise a brand, give customers a sense of who you are: Sean Gardner

The influential social media consultant spoke to exchange4media about what brands should avoid doing on social media, the importance of being creative and inspiring humanity

Abhinn Shreshtha Sep 19, 2014 8:18 AM

Week 37 ratings: Colors moves higher, KBC loses charm, Sony Pal gains

Colors and Sony Pal were the only major gainers during the week that saw declines or just marginal gains for other channels

exchange4media Staff Sep 19, 2014 8:15 AM