Date-wise News
The 'Unmetro' conference brought together industry experts, mktg professionals, entrepreneurs & various stakeholders to ideate, develop and debate on the potential of markets beyond the metros
exchange4media Staff Dec 19, 2013 3:26 PM
Brain Hunt is a nation-wide initiative of the Bhaskar Champs Club & Dainik Bhaskar Group to stimulate the imagination of young minds to a new high of constructive thinking
exchange4media Staff Dec 19, 2013 3:19 PM
AdFest has announceed that Yang Yeo, China Chairman & North Asia ECD at JWT Shanghai, is joining next year's festival as Jury President, Press Lotus
exchange4media Staff Dec 19, 2013 3:02 PM
Mandeep Malhotra, President, DDB MudraMax - OOH, Retail & Experiential lists the ups & downs of the OOH sector in 2013 and hopes that it will move up the value chain & will no longer be seen as a mere residual category
Mandeep Malhotra Dec 19, 2013 10:03 AM
The sudden advent of the Chairman & CEO of Publicis Groupe has the industry buzzing with speculations regarding new digital acquisitions, Madison's sale, & Law & Kenneth joining hands with Saatchi & Saatchi
Priyanka Mehra Dec 19, 2013 9:18 AM
In an exclusive conversation with exchange4media, Matt Blackborn, President of Emerging Markets, SMG & Das clear the air on Das quitting the agency, what led to the rumours, and much more...
Priyanka Mehra Dec 19, 2013 9:00 AM
Deciphering the digital native, Narayanan Madhavan, Senior Editor & Tech Columnist, HT lists trends like variety on steroids, identity unbundling & digital convergence, which marketers need to watch out for
Kanika Mehrotra Dec 19, 2013 8:42 AM
Mandeep Malhotra, President, DDB MudraMax - OOH, Retail & Experiential lists the ups & downs of the OOH sector in 2013 and hopes that it will move up the value chain & will no longer be seen as a mere residual category
Mandeep Malhotra Dec 19, 2013 8:12 AM
The streaming & download music service will allow subscribers to gain access to music and music videos through a dedicated WAP site or the Vodafone Music app
Abhinna Shreshtha Dec 19, 2013 8:00 AM
Industry experts feel that 'cool' has nothing to do with functionality, but is totally based on emotions and is something that cannot be manufactured
Abid Hasan Dec 19, 2013 7:47 AM
Youth mktg remains the primary focus & also a challenge for brands in a multi-screen era. Innovation, interaction, content & risk-taking can be crucial for brands to engage the youth, say experts
The third edition of Festival of Media Asia Pacific will be held from March 16-18, 2014 in Singapore and will bring together media owners, agencies & brands from across 22 countries in Asia
exchange4media Staff Dec 19, 2013 7:44 AM
While industry insiders confirm the agency that has been awarded the much coveted Samsung account; will the company formally announce its new media partnership today?
exchange4media Staff Dec 19, 2013 7:42 AM
