Date-wise News
D-Link assigns social media duties to Aurum Communications

Aurum Communications will be responsible for all communication on social media platforms

exchange4media Staff Jun 25, 2013 9:44 AM

ABP News sets up newsroom on the busy streets of the Capital

BusQ shelters were turned into newsrooms wherein the 'aam janta' could express their opinions, which were then broadcasted on the news channel

Priyanka Nair Jun 25, 2013 9:19 AM

The power of one idea, when given your full love, is immense: Rahul Mathew

Volume is not helping anymore. It is that one idea, showered with attention, which is reaping the sweet fruits, says the ECD of McCann

Priyanka Mehra Jun 25, 2013 8:42 AM

McDonald's, Pernod Ricard among 40 ads under ASCI scanner in April 2013

Health & Personal Care and Education were the main categories that continued to make misleading claims and come under the scanner of the CCC

exchange4media Staff Jun 25, 2013 8:38 AM

Our industry is very data-rich but insight-poor: Mark Tutssel

The CCO of Leo Burnett Worldwide talks about the agency's philosophy of creativity without borders and content being the new currency, among other things...

Priyanka Mehra Jun 25, 2013 8:28 AM

TAM Ratings Row: B'casters blink under ad cap & advertiser pressure

Even as IBF & TAM ready for a meet to resolve the ratings deadlock, some broadcasters have reportedly gone back on their decision to unsubscribe from TAM

Abid Hasan Jun 25, 2013 8:19 AM

Cent Percent Media to handle ad sales for 2 OTV group channels

Firming its regional base, Cent Percent Media Solutions recently acquired the advertising sales contract of Odiya channels Tarang Music & Prarthana

Abid Hasan Jun 25, 2013 7:59 AM

IDMA 2013 Grand Finale to take place tonight

With more categories & exclusive trophies, IDMA 2013 is all set to dazzle the industry. The star-studded Awards ceremony will take place at ITC Grand Central, Mumbai

Saloni Surti Jun 25, 2013 7:50 AM

TRAI extends date for comments on monopoly in cable TV sector

Stakeholders can send their comments till July 1. MIB has sought TRAI’s recommendations on restrictions on MSOs to prevent monopolies of interest

Abid Hasan Jun 25, 2013 7:45 AM

What made 'Dumb ways to die' & other Radio Lions winners click?

exchange4media takes a look at few top winning campaigns of Radio Lions @Cannes 2013 to find out why the advertising fraternity was hooked on to them

Saloni Surti Jun 25, 2013 7:44 AM

D-Link assigns social media duties to Aurum Communications

Aurum Communications will be responsible for all communication on social media platforms

exchange4media Staff Jun 25, 2013 7:41 AM

Carat Fresh Integrated wins PR mandate for Ayushakti

Carat Fresh Integrated will focus on communicating Ayushakti to the right customer base and assist the brand in establishing itself in the country

exchange4media Staff Jun 25, 2013 7:40 AM

Weber Shandwick re-brands in India

The agency’s India offices adopt global identity after buyout of joint venture Corporate Voice | Weber Shandwick. The firm’s leadership remains unchanged

exchange4media Staff Jun 25, 2013 7:38 AM

Media reaches out to Uttarakhand flood survivors

OMLogic is co-running a social media programme with photo sharing website SloPho to generate funds to help those who are trapped in Uttarakhand

exchange4media Staff Jun 25, 2013 7:37 AM

Starcom Worldwide wins Ranbaxy Global Consumer Healthcare

The business was won post a multi-agency pitch contested by agencies including MEC, Prachar, Omnicom & ZO. The estimated size of the business is Rs 50 crore plus

exchange4media Staff Jun 25, 2013 7:35 AM