Date-wise News
On-ground + digital – Radio’s comrades in arms

While on-ground has always been radio’s armed soldier, digital has emerged to be a medium that can increase the media multiplier impact

Saloni Surti Jan 23, 2013 10:12 PM

IAA to honour media, mktg & advtg leaders

The IAA Leadership Awards categories pan across agencies, media owners and marketers in different verticals

exchange4media Staff Jan 23, 2013 8:46 PM

IAA to honour media, mktg & advtg leaders

The IAA Leadership Awards categories pan across agencies, media owners and marketers in different verticals

exchange4media Staff Jan 23, 2013 8:45 PM

Quick five with ZeeQ’s Subhadarshi Tripathi

Digitisation is an opportunity in disguise for broadcasters and is good news for paid-for channels like ZeeQ, says the channel’s Business Head

Synjini Nandi Jan 23, 2013 8:06 PM

Dainik Bhaskar back with India Pride Awards

This is the fourth year of the Awards. The Awards recognise excellence in public sector undertakings

Abid Hasan Jan 23, 2013 8:03 PM

My fav TV character: Anoop Soni of Crime Patrol

Soni’s unique way of narration adds to the charm of the show, says Priti Nair of Curry Nation

Synjini Nandi Jan 23, 2013 7:47 PM

“There is no such thing as marketing analytics”

If you do analytics right, you get marketing right, says Mohan Jayaraman of Experian Credit Information Company of India

Sai Prasanna Jan 23, 2013 7:44 PM

Dish TV Q3 FY13 growth remains sluggish

The DTH operator has recorded a net loss in Q3 at Rs 449 mn; EBITDA declined 12 per cent QoQ to Rs 1.38 bn

exchange4media Staff Jan 23, 2013 7:16 PM

Vivid: Lance Armstrong – There’s more to the story

As long as sports will stay on Earth, so will the scandals, says Annurag Batra of exchange4media Group

Annurag Batra Jan 23, 2013 6:49 PM

SAB TV to pay tribute to comedy in Indian cinema

Launches non-fiction property ‘Safar filmy comedy ka’; it goes on air from Jan 27

Synjini Nandi Jan 23, 2013 6:33 PM

KDD takes the experiential marketing route

The Kuwait-based dairy company recently undertook a mall activation exercise in Chennai to create visibility in preparation for its India foray

Deepa Balasubramanian Jan 23, 2013 1:52 AM

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