Date-wise News
MEC India wins online jewellery store BlueStone?blur=25

The agency’s Bangalore office will handle the media duties of the online store for jewellery and accessories

exchange4media Staff Jan 14, 2013 11:55 PM

Bang in the Middle wins Zee News business?blur=25

The agency will handle three news channels – Zee News, Zee News Uttar Pradesh and Zee News Punjabi. The win comes on the back of a multi-agency pitch

exchange4media Staff Jan 14, 2013 11:31 PM

Ignitee bags digital mandate of Fujifilm India?blur=25

Ignitee will help it establish a youthful and contemporary brand imagery in sync with the company’s technically-superior product range

exchange4media Staff Jan 14, 2013 11:23 PM

DDB Mudra wins creative duties of Itz Cash?blur=25

The win comes post a rigorous multi-agency pitch. The account size is pegged at around Rs 20 crore

exchange4media Staff Jan 14, 2013 11:08 PM

Niloufer Dundh launches new venture Ventes Dundh?blur=25

Dundh will be working as an independent consultant for a few months and already has three projects in hand that will be launched soon

Priyanka Nair Jan 14, 2013 11:07 PM

Bindass integrates social with on-air line-up?blur=25

Disney UTV Digital has created a digital jukebox that allows users to dedicate songs on social & watch the same being played on TV

Priyanka Nair Jan 14, 2013 10:30 PM

Star Movies’ marketing blitz for ‘The Avengers’?blur=25

From on-air, outdoor to social media engagements, Star Movies has designed a 360-degree campaign for the TV premiere of the movie

Synjini Nandi Jan 14, 2013 7:34 PM

In-store branding for Dove’s deo range?blur=25

The campaign is executed by Aurora Comms in retail chains such as Central store and Shoppers Stop

exchange4media Staff Jan 14, 2013 7:32 PM

Colors is Presenting Sponsor for IAA Leadership Awards?blur=25

Colors’ CEO Raj Nayak states that the move is in line with the company’s efforts to support industry initiatives

exchange4media Staff Jan 14, 2013 6:58 PM

Kingdom of Dreams appoints Prachar as media AoR?blur=25

The company gears up to embark on a campaign that promotes KOD as a must-visit destination in Delhi

exchange4media Staff Jan 14, 2013 6:56 PM

Guest Column: There’s no hiding from social media?blur=25

With customers finding the quickest accessible ‘complaint box’ in social, companies need to be watchful, says Karthik Kumar of Rage Comm

Karthik Kumar Jan 14, 2013 6:53 PM

“Magazines have adapted to web, mobile & social”?blur=25

Media houses have realised that digital is an imperative change agent for magazines, says B Srinivasan, MD, Vikatan Group

Deepa Balasubramanian Jan 14, 2013 6:51 PM

NYF announces first round of Executive Jury appointments for 2013?blur=25

This is the third year that NYF will assemble the “dream team”. Taproot India’s Santosh Padhi is part of this elite group of worldwide creative officers

exchange4media Staff Jan 14, 2013 6:45 PM

TRAI extends date for comments on DAS?blur=25

The new date for receiving comments is Jan 18. The comments pertain to placement & carriage fees and minimum channel carrying capacity of MSOs

exchange4media Staff Jan 14, 2013 6:41 PM

Hero Hockey India League ropes in Airtel as Associate Sponsor?blur=25

The championship takes off from January 14. The inaugural match will be between Jaypee Punjab Warriors and Delhi Waveriders

exchange4media Staff Jan 14, 2013 6:39 PM

Panasonic taps Tier I &II mkts for its latest outdoor campaign?blur=25

The outdoor campaign is designed to promote Panasonic’s Hot and Cold AC range. Percept Out Of Home has used traditional and large media formats

exchange4media Staff Jan 14, 2013 6:38 PM

Hindu Business Line’s ‘Cerebration’ challenges corporates?blur=25

The Hindu Business Line is organising the corporate quiz on current affairs. The finals will be held in Mumbai on January 26

exchange4media Staff Jan 14, 2013 6:36 PM

RBNL launches Big Magic Bihar and Jharkhand channel?blur=25

The channel will contain local insight driven content and strong performing shows to enhance reach to the smallest towns in the region and create a 360 degree consumer engagement platform for marketers

exchange4media Staff Jan 14, 2013 6:34 PM

Vivid: Indo-Pak relationship & Indian media?blur=25

Secularism is so embedded in our system that most journalists know radicalism can at best be regional, not national, says Annurag Batra of exchange4media

Annurag Batra Jan 14, 2013 6:32 PM

Dentsu Communications pockets Jos Alukkas?blur=25

Dentsu will handle the creative duties of the group as it chalks out a Rs 550-crore expansion plan spanning the national market and the Asia Pacific region

Twishy Jan 14, 2013 6:25 PM