Date-wise News
Naman Sharma to head Research & Analytics at Havas Media

Reporting in to Chief Strategy Officer SK Biswas, Sharma will manage deployment of the group’s proprietary tools across APAC. He moves from OMD West Africa

exchange4media Staff Jul 20, 2012 10:19 PM

Quick five with Jon Cook on starting VML Qais’ India ops

Jon Cook, CEO & President, VML speaks on the potential of the digital market in India and VML Qais’s expectations from its India division

Priyanka Nair Jul 20, 2012 10:18 PM

Why food is big biz on TV

With changing consumer tastes and exposure to global cuisines, channels are looking at food-based programming as a strong bet to lure viewers

Synjini Nandi Jul 20, 2012 10:17 PM

MediaCom, Brandwatch launch Olympic Twitter Trackers

Sponsorship buzz tracking tools show who’s leading the race for social success in the “mention marathon” during the London Olympics

exchange4media Staff Jul 20, 2012 8:58 PM

On-ground key to Oggy & the cockroaches

Cartoon Network is tapping 550 schools to engage with over five lakh kids through games, activities, merchandise for its latest acquisition

Synjini Nandi Jul 20, 2012 8:25 PM

Elephant augments packaging design team

The agency elevates Mayuri Nikumbh as Principal; ropes in French designer Elodie Nerot as Lead

exchange4media Staff Jul 20, 2012 8:16 PM

Elephant augments packaging design team

The agency elevates Mayuri Nikumbh as Principal; ropes in French designer Elodie Nerot as Lead

exchange4media Staff Jul 20, 2012 8:16 PM

Movies Now brings ‘Avatar’ and ‘Shrek’ in HD

Movies Now and Planet Action have spruced up its August line-up with Hollywood hits such as ‘Avatar’, ‘Shrek’, ‘Body of Lies’

exchange4media Staff Jul 20, 2012 7:52 PM

Magazines are ‘better’: Mitrajit Bhattacharya

With the conversation moving from quantity to quality, magazines have been able to stand their ground, says Chitralekha Group’s President

Shree Lahiri Jul 20, 2012 7:51 PM

DB Corp Q1 topline up 6.5%

Challenging economic environment, driven by weak GDP numbers, continues to plague growth across key industries, says Sudhir Agarwal, MD, DB Corp

exchange4media Staff Jul 20, 2012 7:50 PM

Leverage digital touch points: CVL Srinivas to magazines

Starcom MediaVest’s Chairman lists steps that magazines can take to remain relevant and not get swapped by digital

Surbhi Bhasin Jul 20, 2012 7:49 PM

Acme Events nominated for Most Admired Event Management Co

The Bangalore-based event management company has been nominated at the Event Industry Awards by CMO Asia to be held at Singapore later this week

exchange4media Staff Jul 20, 2012 7:45 PM

Guest Column: Digital delivers more than cost effectiveness

Digital media has much to offer in terms of creating awareness & impactful brand recall, says Hemant Kumar, CEO, Marmalade Digital

Hemant Kumar Jul 20, 2012 7:41 PM

Magazines make brands vibrant: Maheshwer Peri

The Chairman of Pathfinder highlights how magazines have effectively helped launch and sustain brands

Shree Lahiri Jul 20, 2012 7:39 PM

Global Advertisers pays tribute to Rajesh Khanna

Global Advertisers is paying tribute to the country’s first superstar, Rajesh Khanna, on large size canvas

exchange4media Staff Jul 20, 2012 7:36 PM

Neo Prime forays into action reality with new show

Neo Prime has bagged the telecast rights of action reality show ‘SFL Challengers’, which is being launched by Sanjay Dutt and Raj Kundra

exchange4media Staff Jul 20, 2012 7:32 PM

Every medium is a storage device of time: Santosh Desai

Futurebrands' MD & CEO says that every era tells a story; and today’s story is about digital. One needs to see how magazines sit in this era

Surbhi Bhasin Jul 20, 2012 7:26 PM

Zee News Q1 operating revenues up 8.2%

Our results are in line with our expectations in a scenario wherein growth is under pressure for a lot of sectors, says Subhash Chandra of Zee News

exchange4media Staff Jul 20, 2012 7:13 PM

“Research can drive a new currency to market products”

Ambika Srivastava, Chairperson, ZenithOptimedia, highlights the various ways magazines have proved to be a powerful tough point for brands

Shree Lahiri Jul 20, 2012 7:12 PM

Malayala Manorama launches ‘Watch Time’ magazine

The magazine is dedicated to watch lovers. Malayala Manorama has partnered with German publisher, Ebner Group for the same

Abid Hasan Jul 20, 2012 7:09 PM