Prashant Deorah, MD, Puretech Internet explores the role of social media in today’s corporate world and how it is benefiting businesses. According to him, the days of shying away from social media are passé.
According to Ruby Bana, Chief Strategy, and Insights Officer, Madison Media, consumers in the South do not choose a brand based on status granted by the brand. He is smart and picks the best price bargain.
Speaking at the Mumbai leg of the Pitch CMO Summit, Lutz Kothe, Head of Marketing and PR, Volkswagen Passenger Cars, India, elaborated on how the brand's hard hitting print campaigns have made VW a challenger brand
Putting all speculations to rest, Bobby Pawar has confirmed to exchange4media that he is headed to JWT India as Chief Creative Officer and Managing Partner. The development fills in a long term void at JWT India.
Dealsandyou.com had previously raised $1.5 million in first round of funding from Group Buying Global A.G. Mayfield Fund, Norwest Venture Partners, Nokia Growth Partners and Intel Capital took part in the second round of finding.