Date-wise News
Reporter’s Diary: A feeling of being @Cannes from India?blur=25

It’s been Cannes Lion 2011 all the way throughout the week, and what better topic for a Reporter’s Diary than the most celebrated advertising festival, writes Tasneem Limbdiwala.

Tasneem Limbdiwala Jun 25, 2011 8:35 AM

After AMD, ZenithOptimedia bags OLX media biz?blur=25

Close on the heels of appointing Saatchi &amp; Saatchi as its creative AOR, OLX<br /> India has now brought on board ZenithOptimedia as its media partner. The<br /> business is valued in the range of Rs 10-12 crore.<br /> &nbsp;

Deepika Bhardwaj Jun 25, 2011 8:32 AM

Cannes Lions 2011: Indian entries fail to make a mark in Titanium and Integrated Lions?blur=25

None of the 11 entries from India has managed to find a place in the Titanium and Integrated Lions shortlist announced at the Cannes Lions International Festival of Creativity on June 24, 2011.

exchange4media Mumbai Bureau Jun 25, 2011 8:23 AM

Cannes Lions 2011: O&M’s ‘Train’ chugs away with 1 Film Craft shortlist?blur=25

Ogilvy &amp; Mather&rsquo;s work titled &lsquo;Train&rsquo;, created for Ministry of Railways, has made it to the shortlist of Film Craft Lions. This is the only entry shortlisted from India out of the total of 33 entries submitted under this category.

Deepika Bhardwaj Jun 25, 2011 8:21 AM

Cannes Lions 2011: BBDO India’s W.A.L.S. paves the path to inaugural Creative Effectiveness Lions shortlist?blur=25

Shortlists for the first ever Creative Effectiveness Lions at Cannes Lions have been announced and BBDO India is the sole Indian entry to find a place in this shortlist for its well-known W.A.L.S. campaign.

Shubhangi Mehta Jun 25, 2011 8:19 AM

Week in Review: India aiming for full metal glory at Cannes?blur=25

Looking back, the week belonged to Cannes Lions, and India has reasons to cheer, surpassing last year&rsquo;s metals tally. With a few more category winners to be announced, the metals hope remains alive. Meanwhile, Quadrant&rsquo;s Rajan Narayan shares his agency&rsquo;s growth plans&hellip;

exchange4media Staff Jun 25, 2011 8:16 AM

Snapshot of education sector print ads in June-Sept ’10: AdEx Analysis?blur=25

Print advertising during monsoon period witnessed 5 per cent growth in June-September 2010 than the same period in 2009. Education Institute category was the most advertised in Education Sector with 77 per cent print ad pie.

exchange4media Staff Jun 25, 2011 8:13 AM

Agency itself has to take ownership for the brand: Rajan Narayan, Quadrant?blur=25

&ldquo;My personal targets for the year are that every brand under Quadrant&rsquo;s stewardship to have move a notch higher at the end of the year and to create a brand path for at least four new entrepreneurial brands,&rdquo; says Rajan Narayan, President &amp; CEO, Quadrant Communications.

exchange4media Staff Jun 25, 2011 8:11 AM