Date-wise News
Deals on the net: Due for change??blur=25

Snapdeal and dozens of other deal sites have flooded the market, but the detractors are already in place and new models are starting to come up. e4m delves into the space…

Gopal Sathe Mar 9, 2011 3:32 PM

BIG CBS to launch Love on March 21; MEC, McCann on board?blur=25

BIG CBS has announced the launch of its women-centric channel for contemporary Indian couples – Love – on March 21, 2011.

Fatema Rajkotwala Mar 9, 2011 10:03 AM

iZone International: Book on tweets from Egypt uprising?blur=25

Publisher OR Books is in the process of launching a book titled ‘Tweets from Tahrir’ that uses actual tweets and pictures linked in them to create a powerful picture of the revolution in Egypt.

exchange4media Staff Mar 9, 2011 8:46 AM

iPad slashes price by Rs 3,000?blur=25

iPads in India will be cheaper by Rs 3,000 as the Apple store has cut down prices in keeping with the $100 price cut internationally, following the launch of the iPad2.

exchange4media Staff Mar 9, 2011 8:45 AM

Deals and You claims 1 million users?blur=25

Group buying website Deals and You announced today that they have hit 1 million users in just 200 days.

exchange4media Staff Mar 9, 2011 8:44 AM

iZone International: Skype to run ads on home page?blur=25

VoIP provider Skype is turning to advertising as it strives to keep its Skype-to-Skype calls free for users. The move is expected to net the company $200 million annually.

exchange4media Staff Mar 9, 2011 8:43 AM

Print goes interactive: PC Quest to carry QR codes?blur=25

‘PCQuest’, published by Cybermedia, will now carry QR codes, which readers can scan with their phones to make the print experience interactive like never before.

exchange4media Staff Mar 9, 2011 8:42 AM

Know your network – Mayomi?blur=25

In this series titled ‘Know Your Network’, exchange4media seeks to present the known and not so known social networks from around the world.

exchange4media Staff Mar 9, 2011 8:41 AM

BBC to retain evening news programme in Hindi?blur=25

The BBC World Service has decided to retain an evening news and current affairs radio broadcast for one hour in Hindi for its Indian audiences for an interim period.

exchange4media Staff Mar 9, 2011 8:22 AM

Channels join in the Women’s Day spirit?blur=25

Keeping with its brand promise of ‘Asli Mazaa SAB ke Saath Aata Hai’, SAB TV, family comedy entertainment channel, celebrated the spirit of women on the occasion of International Women’s Day by taking the leading ladies from their popular shows out to shop and lunch at the Oberoi Mall at Goregoan last week.

exchange4media Staff Mar 9, 2011 7:50 AM

Hero Honda hops aboard as team sponsor for Mumbai Indians?blur=25

Adding yet another feather to its long-term association with cricket in the country, Hero Honda Motors, the two-wheeler manufacturer, has become the new Team Sponsor for the Mumbai Indians (MI), Mumbai-based IPL franchise owned by IndiaWin Sports.

exchange4media Staff Mar 9, 2011 7:49 AM

‘Eye on India’ to begin on March 14 on CNN?blur=25

New industries and rising business cities, high-profile interviews with industrialists and entrepreneurs and exclusive access inside corporate India make ‘Eye on India’, a must-watch week of business coverage on CNN. Beginning March 14, the network focuses on the world’s second most populous nation to bring global viewers a week of in-depth business coverage live from Mumbai and around the country.

exchange4media Staff Mar 9, 2011 7:47 AM

Loksatta’s Kumar Ketkar joins Bhaskar Group?blur=25

To handle the Marathi language venture of Dainik Bhaskar, the group has appointed Kumar Ketkar as Chief Editor of Dainik Divya Marathi. Ketkar joins from Loksatta.

Nitin Pandey Mar 9, 2011 7:46 AM

Hormusji N Cama takes over as Vice Chairman of MRUC?blur=25

Media Research Users Council (MRUC) has announced the election of Hormusji N Cama as its new Vice Chairman. Cama replaces Bharat Kapadia.

Nitin Pandey Mar 9, 2011 7:45 AM

Marketers’ 3Ps mantra to tackle inflation: Nielsen?blur=25

Marketers are employing the ‘triple-play’ of promos, prices, and pack sizes to tackle inflation, says a study by The Nielsen Company.

exchange4media Staff Mar 9, 2011 7:44 AM

Webchutney announces launch of Healthcare Division?blur=25

Digital agency Webchutney has announced the launch of a new healthcare division to cater to the rising demand for healthcare information on the web.

exchange4media Staff Mar 9, 2011 7:42 AM

Mass media is trusted more: Mukesh Bansal, CEO, Myntra?blur=25

Myntra.com CEO Mukesh Bansal speaks to e4m about the company’s tie-up with Nike and how they are investing in mass media to reach out to new audiences.

Gopal Sathe Mar 9, 2011 7:41 AM

In conversation with Reliance Digital TV’s Umesh Rao?blur=25

Umesh Rao, Senior Vice President & Chief Marketing Officer, Reliance Digital TV shares his views on the growth and placement of Reliance Digital TV.

Shubhangi Mehta Mar 9, 2011 7:40 AM

Ariisto ropes in VGC for integrated creative duties?blur=25

Real estate development group Ariisto Developers has appointed VGC to envision a new corporate identity and communication for the brand.

Shubhangi Mehta Mar 9, 2011 7:38 AM

One more added to Colors’ weekends…?blur=25

Colors has announced the launch of its latest weekend reality format property, ‘Guinness World Records - Ab India Todega’, which will air from March 18, 2011.

Fatema Rajkotwala Mar 9, 2011 7:37 AM