Sun Network’s CEO Ajay Vidyasagar has put in his papers. Sanjay Reddy, Senior VP at Sun TV Network, will replace Vidyasagar and take over as COO for Sun TV. Rumours are rife that Sun18 South CEO Tony D’Silva is set to be the CEO of the entire Network, including aviation biz.
The crucial challenge is all about markets. It is all about being able to justify the fee or the revenue which the agency merits. I think that is the biggest challenge. There is tremendous pressure and if you are able to demonstrate the value which you add to the client’s business and therefore, justify what you truly deserve as remuneration. The challenge linked to that is to have people who have the capacity to deliver on that platform.