Date-wise News
Brand MTV forays into print with first magazine launch, Noise Factory

With its promise to move beyond music and television, the magazine is yet another extension to brand MTV and is the first ever print publication launched by MTV India. Launched in November 2010, Noise Factory is priced at Rs. 75 and is available via subscriptions across 23 cities in India or at select locations and bookstores like Odyssey and Landmark, as well as across local distribution networks in Mumbai, Delhi, Bangalore and Kolkata amongst others.

exchange4media Mumbai Bureau Dec 18, 2010 7:41 AM

Nitish Kumar is Forbes India Person of the Year 2010

Bihar Chief Minister Nitish Kumar, who is widely believed to have turned around the fortune of the state and considered a beacon of the developmental politics, was declared Forbes India Person of the Year 2010 at an event in Delhi on December 17, 2010.

exchange4media Staff Dec 18, 2010 7:39 AM

74 pc hike in adoption of social media strategies over last 2 years: India Social Media report

Blogworks and the Nielsen Company released highlights of their second annual India Social Media Report at the India Social Summit 2010 in Delhi on December 17, 2010. The report reveals a lot of interesting data about how companies that are interested in the digital medium, particularly those involved in social media, are using and planning for the medium.

exchange4media Staff Dec 18, 2010 7:38 AM

Nitin Chowdhary joins Tyroo Media as VP & India Business Head

Indian digital ad-network Tyroo Media has appointed Nitin Chowdhary as its new VP and Business Head for India. Chowdhary joins Tyroo with 18 years of experience in Internet related businesses. Meanwhile, the company plans to soon announce new products and services for advertisers.

exchange4media Staff Dec 18, 2010 7:37 AM

Param Saikia quits iris Worldwide; joins JWT Malaysia as CEO

Param Saikia has joined JWT Malaysia as CEO, replacing Subhendu Mukherjee, who is relocating to JWT Indonesia as Strategic Planning Director. This was announced by Michael Maedel, President, JWT Asia Pacific. In his new role, Saikia will partner with Edwin Leong, Deputy Chairman/ ECD.

exchange4media Staff Dec 18, 2010 7:36 AM

Reporter's Diary: Awestruck in Mumbai

As I approach the end of a month as a broadcast media reporter for exchange4media, I have my plate full and brimming over. It has been exciting from Day One and I do not foresee the thrill dwindling off. Let me take you through a typical week in the life of... And pressure? What pressure?

Fatema Rajkotwala Dec 18, 2010 7:34 AM

Leadership cannot be taken for granted: Uday Shankar

“You can’t be a leader and be modest. But I do feel that generally, we all should be modest… but leadership is about confidence, and about communicating that confidence. It may very easily be the case where a confident assertion is misunderstood for arrogance, and sometimes while communicating that confidence a knock on your head teaches you a lesson,” says Uday Shankar, CEO, STAR India.

exchange4media Staff Dec 18, 2010 7:33 AM

Good start for ‘Jhalak Dikhla Jaa’ in Hindi metro markets

 While the exit of ‘Kaun Banega Crorepati’ caused some concerns , the opening numbers for the big ticket ‘Jhalak Dikhla Jaa’ in the metro markets have ensured a good weekend for the channel officials. With 4.5 TVR for the curtainraiser episode and an average rating of 5.6 TVR for the opening episodes, Sony’s Ajit Thakur calls the numbers “unprecedented”.

Fatema Rajkotwala Dec 18, 2010 7:28 AM

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