Television rating points (TRPs) have always been a hotly debated topic in the industry. Taking forward this debate, Doordarshan Delhi, is holding a major conclave on the issue of popularity of programmes involving people meters and other methodologies that go into determining TRPs. The one-and-a-half-hour long programme would be telecast Live on DD-I at 6.30 pm today.
Journalist Syedain Zaidi has joined Lehren Entertainment as Head of News & Operations. Lehren Entertainment is scheduled to launch a 24x7 showbiz news and entertainment channel in mid-April 2008. Zaidi has over 14 years' experience in news and TV production. Prior to joining Lehren, Zaidi was India TV's Chief of Bureau – Maharashtra. He had helped set up its bureau in Mumbai and was known as the face of India TV in Mumbai. Zaidi was also involved in setting up Sahara India's various television ventures.
CMC, a subsidiary of Tata Consultancy Services Ltd, has announced that the company’s Board of Directors had appointed Kalpana Morparia, Vice Chairman, Insurance Securities & Asset Management, ICICI Group, as Independent Director. Morparia was Joint Managing Director of ICICI Bank till May 2007. A graduate in science and law from Bombay University, Morparia had joined ICICI Ltd in 1975 and had led the ICICI Group’s major corporate structuring initiative as well as the merger of ICICI Ltd with ICICI Bank to create India’s second largest bank.
Yahoo! India has appointed Gopal Krishna as Head of Audience, responsible for all consumer-facing products in the region. Krishna will be based in Bangalore and will report to Keith Nilsson, Managing Director, International Emerging Markets, Yahoo! Inc. As the Audience Head, Krishna would be responsible for all flagship Yahoo! India products, including communities and communications, media and entertainment, Front Doors, and Yahoo! India Search, among others. Krishna’s responsibilities would also include marketing and business development for Yahoo! India. Prior to joining Yahoo! India, Krishna was setting up a seed-stage venture capital fund focused on Internet and mobile start-ups in India.
Supavitra Bhasin has put in his papers at Miditech Pvt Ltd, where he was heading the division for Non-fiction and Feature Films. Bhasin has over 17 years’ experience in television, radio and motion pictures. At Miditech, he was responsible for ideating, conceptualising, creating, identifying TV and film properties, as well as strengthening and contributing to the existing ones. As a supervising producer, he has worked on shows like ‘Fame Gurukul’, ‘Deal Ya No Deal’, ‘Main Hoon’, ‘Indian Idol Takaatak’, ‘Indian Idol – Aane Wala Pal’, and ‘Extreme Makeover’. Prior to Miditech, Bhasin was associated with Sahara One, BAG Films, and NDTV.
NEW YORK (AdAge.com) -- Amid a slew of executive departures, AOL put out some good news this morning: It is acquiring social network Bebo for $850 million. NEW YORK (AdAge.com) -- Amid a slew of executive departures, AOL put out some good news this morning: It is acquiring social network Bebo for $850 million.
Microsoft Digital Advertising Solutions and Eyeblaster have come together to promote brand building solutions for companies in India through rich media advertising. As part of this initiative, the two jointly organised a workshop on digital advertising in the Capital on March 13.
As Airtel is all set to foray into Sri Lanka and has appointed Madison Media, Sri Lanka as its media AOR in that country. Madison Media is the AOR for Airtel in India and also the AOR for other Bharti Group companies like Bharti AXA Life Insurance, Bharti AXA Mutual Fund, Bharti DTH and Bharti Retail.
The second session of the exchange4media Conclave 2008, held in Mumbai on March 13, saw eminent speakers give insightful views on the role of the Broadcast Audience Research Council (BARC) and the industry expectations from other measurement bodies. The panelists included LV Krishnan of TAM, Paritosh Joshi of Star India, and Dilip Venkatraman, Chief Marketing Officer - IBN Network and COO - IBN Focus. Sam Balsara was the moderator of the session.
Mumbai edition of exchange4media Conclave 2008, which looked at the television medium, provided the industry experts a platform to debate on the quintessential question of ‘Content or Distribution – who rules?’ Post a healthy debate, wherein positives of both the sides were touched upon, the panel gave a unanimous thumbs up to ‘Killer Content’.
After an overwhelming response to the exchange4media Conclave 2008 in Delhi, the Conclave moved to Mumbai on March 13 and the media honchos in the metro responded equally enthusiastically. While print came under the scanner in Delhi, the Mumbai Conclave put the spotlight on ‘Television 3.0’. Delivering the keynote address, Dr Prannoy Roy, Chairman, NDTV, raised some very pertinent points.