Samsung’s HARMAN elevates Prathab Deivanayagham as Country Manager for India

Deivanayagham will be responsible for further strengthening HARMAN’s leadership across automotive and lifestyle in India

e4m by exchange4media Staff
Updated: Jun 30, 2020 1:25 PM
Harman

HARMAN, a wholly-owned subsidiary of Samsung Electronics, has elevated of Prathab Deivanayagham as the new Country Manager for its India operations effective July 1, 2020.

Deivanayagham has been with HARMAN for over eight years, and was previously leading the brand’s automotive business in the country. As the new country manager, he will further strengthen HARMAN’s leadership across both its divisions – Automotive and Lifestyle in India.

Deivanayagham succeeds Pradeep Chaudhry, who played a key role in HARMAN India’s growth story for close to five years. Chaudhry has decided to step down to spend more time with family, and pursue his personal projects.

“We remain committed to our business in India, which also happens to be home for our biggest employee force. Our ongoing projects in India are a source of pride for our employees around the world. India is part of our growing BRIC countries, which contributes 16% of our global sales,” said David Slump, President – Global Markets, HARMAN.

“At HARMAN, we believe in providing the right opportunities to our talent to grow within the company. I’m incredible proud to see Prathab take on the mantle, after many years of successfully leading the automotive business into market leadership. With his experience and business acumen, we are confident that he will elevate the company to reach bigger heights. We thank Pradeep for his incredible contributions to our growth story, and look forward to a promising journey ahead with Prathab,” Slump added.

"I am humbled by the appointment and the confidence placed in me by the company leadership. My ambition is to further strengthen our company’s incredible legacy in India, build more powerful and purposeful brands, and make a valuable contribution in the success of our employees, customers and communities. Our Indian operations are strategic not only for the work we do for our domestic customers, but also for the innovations that feeds breakthroughs at HARMAN globally,” said Deivanayagham.

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