Titan’s Skinn & Ogilvy come up with light-hearted Rakhi video

The digital campaign features Rhea Kapoor & Harshvarrdhan Kapoor

e4m by exchange4media Staff
Published: Aug 13, 2022 12:00 PM  | 2 min read

SKINN has released a new digital video campaign created by Ogilvy & Mather agency to celebrate this Rakshabandhan season with the sibling duo- the renowned fashion stylist and film producer Rhea Kapoor and actor Hashvarrdhan Kapoor.

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The video perfectly captures the fun and sassy relationship between the Kapoor siblings as they casually lounge on their couch playing a round of ‘Sibling Bingo’. On asking Rhea to spill beans on her secrets, she confessed that there is a family WhatsApp group excluding Harshvarrdhan. This video is all hearts and is sure to capture all your attention. With the awkward hug, leg pulling and gifts this video screams relatability and the accurate depiction of love-hate sibling relationships.

Ankit Kasliwal, Head of Marketing, Fragrances Division, Titan Company Limited adds, “Rakshabandhan is the celebration of love, protection, and life-long companionship. Gifts play a great role in conveying love for our siblings and bringing back all the rejoicing memories of growing up side by side with one another. The splendid fragrances from SKINN thus, are a perfect gift to express your love. With this digital video, we celebrate the season with the most loved sibling duo- Rhea Kapoor and Harshavarrdhan Kapoor. Their bond is full of love, fun, and mischief, which makes the video relatable for us all reminding us of our own beautiful relationships with our siblings.”

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