This Women's Day, MG Motor India shows the way with #SochBadlo

The brand film breaks stereotypes of how women need help with certain difficult situations in their daily lives

e4m by e4m Desk
Published: Mar 8, 2025 4:56 PM  | 1 min read
Women's Day, MG Motors
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On the occasion of International Women's Day, MG Motors has come up with a campaign - #SochBadlo - with the focus being on how women can handle issues that traditionally have always been handled by men.

In the brand film, a woman is shown fixing her flat tyre while she has always been assisted by the women in her life for such chores.

"For the longest time, we’ve defined roles, assigned limits, and set expectations. But change doesn’t ask for permission—it just happens when someone dares to be. It’s time you change your mindset. Because—she’s got this."

Published On: Mar 8, 2025 4:56 PM