tariff-war

US-India trade war may shave off 1% from GDP: Ad spend to be first casualty?

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While sectors like textiles, pharma feel the heat, experts say that festive demand and India’s policy response will determine how sharply AdEx is hit in the medium to long term

Kanchan Srivastava Aug 13, 2025 8:35 AM

Global tariff wars can’t stop MarTech: Smarter tools, local growth, global impact

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While global tariffs threaten supply chains and trade, the marketing technology industry is booming—driven by AI innovation, local resilience, and a sharp focus on ROI

Brij Pahwa Apr 15, 2025 2:12 PM