Kamlesh Rao, MD & CEO, Aditya Birla Sun Life Insurance, shares, how the company is approaching marketing, with a clear move towards digital-first, influencer-led and conversation-driven strategies

Sunidhi Vijay Mar 30, 2026 8:59 AM

The campaign highlights all-new Super Term Plan by Aditya Birla Sun Life Insurance Company Limited

e4m Staff Aug 21, 2025 1:23 PM

The ad underscores that while market volatility can create uncertainty, the right investment strategy can provide the clarity needed to move forward

e4m Staff Feb 20, 2025 4:19 PM

Prior to this, Ranabir Bose was with Aditya Birla Finance Limited

e4m Desk Oct 3, 2024 4:56 PM

Jaimit Doshi has been associated with Aditya Birla Sun Life Insurance for the last 5 years

e4m Desk Sep 2, 2024 9:21 AM

This innovative campaign aims to promote the multi-asset allocation fund

exchange4media Staff Jul 19, 2023 11:14 AM

The campaign #AapkeSapnoKeSarthi aims to recognize the important role that MFPs play in the financial ecosystem

exchange4media Staff Mar 29, 2023 1:44 PM

The campaign talks about the importance of creating a portfolio with a combination of funds

exchange4media Staff Jul 16, 2022 8:27 AM

At the launch of the e4m-dentsu Advertising Report 2022, A Balasubramanian, MD & CEO, Aditya Birla Sun Life AMC Limited, talked about ‘Being Future Ready’

exchange4media Staff Feb 2, 2022 12:19 PM

Prior to this, Sangoi was associated with Aditya Birla Sun Life Insurance

exchange4media Staff Jun 4, 2020 2:08 PM