The survey is conducted by Ipsos and PRCAI in collaboration with Astrum Reputation Advisory, capturing insights from consultancies and corp comm teams, and mid to senior level industry professionals
e4m Staff 2 hours ago
Hakuhodo Group’s AdGlobal360 acquires majority stake in Auburn Digital Solutions 8 minutes ago
FIFA World Cup 2026 ad volumes on linear TV fall 14%; CTV attracts broader advertiser base 58 minutes ago
JAKSON Engineers appoints Alexey Ustinov as Independent Director 1 hour ago
Cannes 2026: A lean year, not a loss of India's creative edge 1 hour ago
Grin to publish scholar Rami Desai's debut non-fiction book 2 hours ago
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BARC freeze may deter investors from entering India's TV ratings market 10 hours ago
El Niño puts FMCG on watch, but festive hopes remain intact 10 hours ago
BARC ratings suspension gives Meta, Google an edge in festive ad race 10 hours ago
Can television ever have a single currency again? 10 hours ago
Zee has turned FIFA into a subscription engine, advertising platform: Ajit Varghese 1 day ago
Candere names Smriti Mandhana as new brand ambassador 6 days ago
Pankaj Srivastava moves on from Zee Media, likely to take up senior leadership role soon 2 days ago
Sunitha Simon bids farewell to Bharti Airtel after over 16 years 1 week ago
MIB halts all BARC TV ratings until licence renewal under new TRP policy 2 days ago
HUL names Koteshwar LN as Oziva CEO 3 days ago