YouTuber and digital creator Madan Gowri shares why Tamil Nadu is a tough market for celebrity endorsements, the fine line between content and commerce, and more

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A razor-sharp grasp of minuscule cultural nuances and dedicated fan communities make Instagram influencers from South India highly popular among national and regional brands

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The panel will also discuss the future of influencer marketing and the impact of COVID-19 on the industry

exchange4media Staff Jun 22, 2020 10:49 AM