interactive-media
Gaming and interactive media are emerging as the fastest-growing pillars of India’s $9.3 billion digital media market, turning play into participation and entertainment into commerce.
Anuja Jain Nov 10, 2025 9:28 AM
Driven by AI-led innovation, regional adoption and new monetisation models, India’s $9.3 billion digital entertainment market is evolving into a global growth story
e4m Staff Oct 30, 2025 2:00 PM