india-s-digital-ad-spends
dentsu-e4m report, FMCG, India’s digital ad spends?blur=25

As per dentsu-e4m report, FMCG continues to take the lead in share of India’s digital ad spends at 32%; was largest contributor in 2024 too at 34%

Sunidhi Vijay Feb 3, 2026 9:21 AM