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Delhi Court Ruling Reshapes Brand Keyword Strategies in India?blur=25

Market observers and players say ruling a positive move for leader brands, opens a route for legal recourse & levels playing field; category, brand keyword investment likely to see an acceleration

Anuja Jain Jun 1, 2026 8:59 AM

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Tech major warns that complying with the order before an appeal is heard could expose sensitive commercial information irreversibly

e4m Staff Jan 19, 2026 11:40 AM