google-ads-trademark-issues

Delhi HC's Landmark Ruling Disrupts Google's Keyword Auction Model

Delhi HC's Landmark Ruling Disrupts Google's Keyword Auction Model?blur=25

When the Delhi High Court ruled against Google in the Hindware keyword case, it did not just hand a victory to a sanitaryware brand. It put adtech's entire business model in the dock

Anuja Jain May 30, 2026 3:26 PM