digital-communication-strategy

Creators can earn up to Rs 1 lakh per video as Bihar govt expands social media outreach

Bihar puts a price tag on views as government courts creators?blur=25

Creators can receive an additional Rs 10,000 for every 1 lakh views generated

e4m Staff Aug 20, 2026 3:03 PM

Brand BJP gets a makeover: Is the party preparing for the next generation?

BJP's Leadership Shift: Preparing for the Next Generation of Voters?blur=25

The BJP's organisational changes can be looked at as a form of brand renewal, writes Dr Annurag Batra

Dr Annurag Batra Aug 18, 2026 3:57 PM

IPMA retains Rite KnowledgeLabs as digital comms partner for third consecutive year

IPMA Extends Partnership with Rite KnowledgeLabs for Digital Campaign?blur=25

The renewal follows another year of strong digital engagement for the campaign, which has surpassed one million YouTube video views, generated over 8,200 hours of watch time

e4m Staff Jul 2, 2026 11:28 AM