digital-advertising-growth-2026

Digital now AdEx’s shock absorber as macro pressures force brands to revisit media plans

Digital Advertising Thrives Amid Economic Uncertainty in 2026?blur=25

TAM AdEx’s Feb-April 2026 data shows one clear winner: digital. While TV, radio & print remained restrained or volatile, digital advertising stayed sharply above the average-month benchmark

Kanchan Srivastava Jun 2, 2026 8:33 AM