Advertising across sectors has long associated slimness with aspiration, prompting critical reflection on where aspirational messaging ends and potential harm begins

Soumya Gawri Sep 1, 2025 9:04 AM

The brand has been urged to ensure that all future imagery is ‘prepared responsibly’

e4m Staff Aug 8, 2025 12:32 PM

The ASA banned a Marks & Spencer ad for breaching social responsibility codes amid growing scrutiny of harmful beauty standards

e4m Staff Jul 25, 2025 12:28 PM