This week the news of veteran politician, Arun Jaitley's passing saw many tributes pouring in to remember the man who was also known as one of the most media-friendly politicians. We also examined TRAI's consultation paper on tariff-related issues for broadcasting and cable services. With PV Sindhu winning the World Badminton Championship Gold, we looked at how this win impacts her brand value.
This week, the Union Cabinet announced the approval of 26 per cent FDI in digital media. The announcements were in line with Finance Minister Nirmala Sitharaman’s Budget promise of further opening up of FDI in several sectors.
The week also saw several people movements, including media veteran Barun Das joining TV9 as Chief Executive Officer. Sanjeev Chopra was appointed as Senior Vice President and Head McCann Health - Delhi, while Happy mcgarrybowen roped in Mahendra Bhagat as National Creative Director.
Also, SITI Networks Limited has appointed Anil Malhotra as Chief Executive Officer.
Read these stories and more:
Arun Jaitley: Politician who made multiple people feel special at the same time
Remembering Arun Jaitley’s contribution as I&B Minister
Will a change in tariff rule cause confusion for viewers & industry?
Does ceiling price of a-la-carte channels in bouquets need review?
26% FDI in digital media: Some cheer, others complain calling it restrictive & ambiguous
Sindhu’s brand value to soar with World Badminton Championship Gold
McCann Worldgroup hires Sanjeev Chopra as SVP & Head McCann Health, Delhi
Mahendra Bhagat joins Happy mcgarrybowen as National Creative Director
Anil Malhotra appointed Chief Executive Officer, SITI Networks
Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)
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Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
By exchange4media Staff | Nov 11, 2022 4:23 PM | 1 min read
The week that went by was an eventful one, with many key events from the world of marketing, advertising, digital, and broadcasting. We bring to you the roundup of all the news that made headlines the past week.
We look forward to explaining how we work with publishers: Google on e4m story
Google’s good growth rekindles publishers’ demand for higher share in ad revenue
‘We are driven by our Global CEO's vision to be the world's most-wanted media agency’
Is ad waste in connected TV making brands wary?
Landing pages for news: Red flag for brands?
https://www.exchange4media.com/media-tv-news/landing-pages-for-news-red-flags-for-brands-123484.html
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Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
By exchange4media Staff | Nov 5, 2022 7:15 AM | 1 min read
The week that went by was an eventful one, with many key events from the world of marketing, advertising, digital, and broadcasting. We bring to you the roundup of all the news that made headlines the past week.
Don’t Indian TV news business and Bollywood have the same problem?
Big tech growth pause: Brands reviewing digital media mix even as India bucks the trend
ABC figures show decline in newspaper circulation; industry calls it 'artificial drop'
More free speech, paid blue ticks: What advertisers can expect from Elon Musk’s Twitter
Tech giants’ ad revenues hit plateau: Is global recession the only reason?
Ajit Mohan quits as Meta country head to join Snap Inc. as President (APAC)
Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)
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Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
By exchange4media Staff | Oct 29, 2022 8:16 AM | 1 min read
The week that went by was an eventful one, with many key events from the world of marketing, advertising, digital, and broadcasting. We bring to you the roundup of all the news that made headlines the past week.
Print: Ad volumes on the rise, more for English dailies
Divestment will address all potential competition concerns: CCI on Sony-Zee merger
Google bets big on audio advertising: Are brands listening?
Sabhyata Diwali ad: An ode to female leadership?
https://www.exchange4media.com/advertising-news/sabhyata-ad-an-ode-to-female-leaderships-123247.html
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Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
By exchange4media Staff | Oct 15, 2022 7:42 AM | 1 min read
The week that went by was an eventful one, with many key events from the world of marketing, advertising, digital, and broadcasting. We bring to you the roundup of all the news that made headlines the past week.
Viacom18 Sports eyes Rs 300 crore ad revenue from FIFA World Cup 2022
ICC T20 WC: Disney Star sells over 80% ad inventory for TV & digital
This Diwali will be good if not great, says industry
‘Ghosting’ haunts creative agencies as more & more brands disappear after calling pitches
The bet is still on India because we are a very large consuming market: Prasanth Kumar
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Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
By exchange4media Staff | Oct 8, 2022 7:13 AM | 1 min read
The week that went by was an eventful one, with many key events from the world of marketing, advertising, digital, and broadcasting. We bring to you the roundup of all the news that made headlines the past week.
'Like Indian Administrative Services, ad industry needs Media Administrative Services'
Small is the new big: Short-video platforms expected to make Rs 600-800 cr ad rev in 2 yrs
30 years of Zee: How the Indian M&E industry has evolved since 1992
Zee Media's BARC pull-out evokes mixed response
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Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
By exchange4media Staff | Oct 1, 2022 8:51 AM | 1 min read
The week that went by was an eventful one, with many key events from the world of marketing, advertising, digital, and broadcasting. We bring to you the roundup of all the news that made headlines the past week.
‘Hindi GECs captured 24% share of total GEC ad volumes in H1'22’
ABC raises RR price to Rs 30 per kg, evokes mixed response from publishers
ABC move to include free copies riles publishers
NS Rajan named new ASCI Chairperson
https://www.exchange4media.com/advertising-news/ns-rajan-named-new-asci-chairperson-122713.html
ABP Network CEO Avinash Pandey elected as President of IAA India Chapter
Zee Media to pull out channels from BARC over landing page issue
https://www.exchange4media.com/media-tv-news/zee-news-channels-pull-out-of-barc-122752.html
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Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
By exchange4media Staff | Sep 24, 2022 9:01 AM | 1 min read
The week that went by was an eventful one, with many key events from the world of marketing, advertising, digital, and broadcasting. We bring to you the roundup of all the news that made headlines the past week.
Crucial test for Byju’s: Can the edtech major sustain its big-ticket sports sponsorships?
Big 3 telcos dial up marketing, pump in Rs 1144 crore AdEx in FY22
Newsprint dearer than ever: Will prices stabilise or touch new highs?
TRAI may issue amended broadcast tariff norms in Oct second half
Music to ears: Radio players hopeful of reaching pre-Covid revenue this festive season
Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)
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