Recap: The Week That Was

We bring you a roundup of the news making headlines this past week

e4m by exchange4media Staff
Updated: Apr 13, 2019 8:44 AM
e4m recap

The week that has gone by turned out to be quite eventful, thanks to the Lok Sabha general election process kicking off, the ongoing Indian Premier League and several key people movements in the advertising and marketing industry. 

We carried several stories and interviews about brands associating with IPL. With regards to the elections, some interesting reads include the Twitter data and how OTT players were placed in poll-related coverage. 

Among the big appointments were CEAT naming Amit Tolani as Vice President-Marketing, Indigo Consulting roping in Nishith Srivastava as National Head of Strategy and Kross Pictures India appointing Chhitra Subramaniam as SVP- Creative & Production

Read some of these stories once more:

Elections 2019: Twitter records 45.6 million tweets in a month from March 11

Here's how OTT players are covering elections

Indigo Consulting names Nishith Srivastava as National Head of Strategy

Kross Pictures India appoints Chhitra Subramaniam as SVP- Creative & Production

Dentsu Aegis Network India launches DAN Programmatic; appoints Gautam Mehra as CEO

Hotstar appoints Ankit Desai as VP-Digital Sales Strategy

iProspect India appoints Tushar Parab as AVP – Paid Media

Dentsu Aegis Network puts in new leadership for Happy mcgarrybowen

CEAT appoints Amit Tolani as Vice President-Marketing

Accenture acquires Spanish brand communications agency Shackleton

Lowe Lintas to handle creative mandate of

BARC Week 13: Dangal takes the top spot followed by Star Sports 1 Hindi across genres

VOOT launches VOOT Studios, a content tech solution for advertisers

Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

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