Recap: The Week That Was

We bring you a roundup of the news that made headlines this past week

e4m by exchange4media Staff
Published: Jul 16, 2022 7:56 AM  | 1 min read
recap

The week that went by was an eventful one, with many key events from the world of marketing, advertising, digital, and broadcasting. We bring to you the roundup of all the news that made headlines the past week. 

IPL media rights: Will the split make monetisation tougher?

https://www.exchange4media.com/ipl-news/ipl-media-rights-will-the-split-make-revenue-monetisation-tougher-121355.html



Inside the mathematics of Unacademy’s marketing journey

https://www.exchange4media.com/marketing-news/the-mathematics-of-marketing-inside-unacademys-ad-journey-121336.html



Breaking the language barrier: The rise of vernacular ad campaigns

https://www.exchange4media.com/marketing-news/breaking-the-language-barrier-the-rise-of-vernacular-ad-campaigns-121310.html



Flops & Trolls: Is brand Akshay Kumar standing on a shaky ground?

https://www.exchange4media.com/marketing-news/flops-trolls-is-brand-akshay-kumar-standing-on-a-shaking-ground-121289.html



Start-up acquisitions: Spurt in AdEx likely?

https://www.exchange4media.com/advertising-news/start-up-acquisitions-spurt-in-adex-likely-121271.html



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