SuperStuff.ai appoints Sonia Khurana as COO & Partner
Sonia joins SuperStuff.ai from Digitas India, where she served as COO
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Published: Apr 13, 2026 3:51 PM | 2 min read
SuperStuff.ai, the AI-powered marketer discovery platform, today announced the appointment of Sonia Khurana as Chief Operating Officer and Partner.
Sonia joins SuperStuff.ai from Digitas India, where she served as COO, and previously held the role of Senior VP & Head of Customer Engagement at Ogilvy India. Over her two-decade career across top agencies including Wunderman, Ogilvy, and Digitas, Sonia has led operations, growth strategies, and client engagements for major brands spanning retail, telecom, technology, automotive, hospitality, and more, including Aditya Birla Group, Vodafone, IBM, BMW, Microsoft, Nokia, and Diageo.
At SuperStuff.ai, Sonia will oversee growth, strategy, brand and agency partnerships, ensuring brands collaborate with the right teams and achieve high-impact outcomes. Sonia joins repeat founder, Pranay Swarup (prev. Founder & CEO of Chtrbox, Co-Founder of LetsIntern), strengthening the company’s founding team and India leadership.
Sonia Khurana, COO & Partner of SuperStuff.ai, said, "I’m thrilled to be joining SuperStuff! The timing couldn’t be better. Marketing has always been a complex ecosystem of specialisms: creative, performance, content, SEO/AEO, AI-led Marketing and more, each requiring a different kind of expertise. Brands need specialists to win. And having spent years on the agency side across hundreds of briefs and many different categories, I know first-hand how hard it is to get that partnership right. I’ve seen the cost of getting it wrong and the magic that happens when you get it right. SuperStuff exists to make it effortless - connecting brands with exactly the right specialist for exactly the right need. India has the talent. We’re building the infrastructure to unlock it”.
Pranay Swarup, Co-Founder & CEO of SuperStuff.ai, added, “Sonia brings something rare to SuperStuff - she has seen the creative industry from every angle. She knows what great agencies look like, she knows what brands actually need, and she has the credibility to speak to both sides of our marketplace with authority. Having her as COO & Partner is a significant step forward for us as we scale.”
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