Priya Dogra takes charge as CEO of Channel 4

Prior to this, Dogra held the role of Chief Advertising, Group Data & New Revenue Officer at Sky

e4m by e4m Desk
Published: Mar 5, 2026 12:45 PM  | 1 min read
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Priya Dogra Appointed CEO of Channel 4 to Drive Growth
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Priya Dogra has been appointed as the new Chief Executive Officer of Channel 4.

The broadcaster announced the appointment through a LinkedIn post, welcoming Dogra to the role and expressing confidence in her leadership as the organisation prepares for its next phase of growth.

Dogra joins Channel 4 from Sky, where she most recently served as Chief Advertising, Group Data & New Revenue Officer.

She succeeds Jonathan Allan, who is stepping down after working with Channel 4 for several years. Allan joined the broadcaster in 2011 and held several senior positions during his tenure, including Chief Commercial Officer and Chief Operating Officer.

Dogra brings more than 20 years of experience in the media industry, having worked across the US, Europe, the Middle East and Africa (EMEA), and the UK. Her expertise spans several areas, including business operations, programming, production, strategy, mergers and acquisitions, and business development.

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Published On: Mar 5, 2026 12:45 PM 
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