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Published: Oct 23, 2026 11:46 AM | 1 min read
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- Avinash Singh has joined NDTV, bringing nearly a decade of experience in strategic communications and digital narrative building.
- Previously, he served as Manager of Online Reputation Management at India Today Group, where he focused on reputation management and image-building for various brands.
- Singh has experience in countering misinformation, understanding public sentiment, and managing brand reputation during sensitive news events.
- His prior roles include Campaign Manager for Digital Strategy at Nation with NaMo and positions in marketing communications at the Indian Chamber of Food and Agriculture and Arrucus Media.
Media professional Avinash Singh has joined NDTV. He has nearly a decade of experience in strategic communications, online reputation management and digital narrative building.
Prior to joining NDTV, Singh was Manager - Online Reputation Management and Reputation Strategy at India Today Group. During his more than three-year stint, he played a key role in reputation management and image-building initiatives for AajTak, India Today and other brands within the network.
His responsibilities included developing strategies to counter misinformation on digital platforms, understand public sentiment and manage brand reputation during sensitive news developments.
Before India Today Group, Singh worked at Nation with NaMo as Campaign Manager – Digital Strategy and Narrative Operations. Between January 2019 and May 2023, he worked on digital PR and narrative strategies aimed at shaping public perception across various regions. He also contributed to developing data-driven communication strategies tailored to audience behaviour and regional needs, as well as building networks for large-scale content dissemination.
Earlier, he worked as Assistant Manager – Marketing Communications at the Indian Chamber of Food and Agriculture and as a Marketing Executive at Arrucus Media Private Limited.
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